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Essays 31 - 60

An Overview of Ronald Reagan's 1980 Climb to the Presidency

In this four page paper the writer ourlines the key elements that propelled Ronald Reagan to the U.S. presidency. Details are pro...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Foodborne Illness Health Campaigns, Application

This paper pertains to health campaigns that address foodborne illness, and focuses on the USDA's "Be Food Safe" campaign. The wri...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

Mexican Beer Dos Equis and the Imported Beer Market of the United States

chief ingredients being malted and roasted barley (Consumer Reports, 2001). Flavors are then added, including bitterness or sweetn...

Marketing to the Poor

were lacking in material things. This was viewed specifically as an economic division where certain people had failed to reach a b...

Comparisons and Global Business

In four pages this paper examines 3 different global countries that involve beer brewing such as Mexico's Grupo Modelo, Great Brit...

Mexican Globalization and the Zapatista Movement

In ten pages this paper examines how globalization concepts of capitalism, money markets, investment, and the banking industry res...

Integrated Privatization Marketing Campaign Development

of resistance may create a difficult situation, reducing the level of attractiveness of the share to potential shareholders. There...

Obesity, Social Marketing

This research paper pertains to a social marketing campaign, the Campaign to End Obesity and the writer also discusses obesity pre...

Media Bias: Impact

Research Center, 2004). Nearly as many Americans agree how media outlets are "biased in favor of one of the two parties as say th...

Marketing McBride

it was. The offices are not national and are located in regional areas, or there may only be a single office. This...

Marketing and Ericsson

not specially associated with individual products. There were different products sold in each country. The aim was to create an im...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

An Aztec Account of the Conquest of Mexico

This 6 page essay examines author Miguel Leon Portilla's "The Broken Spears : The Aztec Account of the Conquest of Mexico&quo...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

Central Bark Dog Daycare Marketing Plan

meet the needs of most dogs and owners where there are special health or well being considerations, as long as the dogs are happy ...

Mexico

A 5 page paper exploring the language, geography, and culture of Mexico. Six sources....

Border Between the United States and Mexico and Militarization

for work, to the fear that terrorists could get in the same way. But investigation showed that the terrorists who flew the planes...

Political Races: New Mexico: 2006

candidates and smear campaigns, in combination with what the candidates have done, good or bad. In the examination Bill Richardson...

Drill Baby, Drill...Still?

In the 2008 Presidential campaign, Sarah Palin flippantly outlined her proposal for getting...

A Perfect Candidate/Film Review

directed by David Van Taylor and R.J. Cutler) is a documentary that follows the 1994 senate race between incumbent Senator Charles...

Mexico's Economic Forecast

CBO believe will be seen between 2006 - 2009. This is a large divergence. If we look at the Banco de Venezuela...