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Essays 301 - 330

Sylvania and Its Branding Practices

the products. Effective levels of meaning include attributes, benefits and values in full. A partially effective level of ...

Organizational Evaluation and the 4Ps Marketing Mix

an ordinary drivers license, a commercial driver permit or a motorcycle endorsement, the NJDMV provides assistance in those areas....

Online Promotional Tactics of 4 Websites

paper, we will explore four web sites to determine exactly what promotional strategies are used - and how/if these strategies can ...

World Wide Web and Its Validity Regarding Depression

the time of this paper the site had changed content completely. It is now a site extolling the virtues of acupuncture in treating...

China Tea House Retailer Marketing

the teas background and uses, but still providing no discounts on it. It is merely one weeks featured tea in each of CTHs stores....

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Consumer Goods Company and Marketing Mixes

of cost-effective channels to target prospects outside their place of business (Weeks, 2001). Furthermore, some business-t...

3 Websites Reviewed and Evaluated

are displayed on a left bar; asides are relegated to a bar on the right. It provides a link to Amazon.com, and tells users precis...

Spain's Kia Motors

In a paper consisting of seven pages the nine criteria featured on the Internet website http://www.efqm.org is utilized in this an...

Case Study of Eddie Bauer

In seven pages this company is considered in a case study that considers its past, its acquisition by Spiegel, and evaluates its m...

A Research Paper in 3 Parts

This paper consisting of eight pages includes an outline of a three part paper that first presents explanations of an ethical busi...

5 Websites for Women

-- its also a must-read for every teenage girl!" -- Jenny Craig, founder and president of Jenny Craig International Available fr...

Steel Worker Catherine Burgess

In five pages Catherine Burgess, who has worked in mixed media sculpture that is steel based for more that two decades, is discuss...

Website Target Markets

In five pages this paper examines how ecommerce websites develop target markets. Three sources are cited in the bibliography....

Trio of Senators' Websites Compared

extent to which each Senator tries to build trust and loyalty through providing personal information and services represents the m...

Marketing Case Study of USA Today's Website

that the paper offered in terms on a non subscription was originally meant to be a short term service as they subscribed to the ne...

Website Design Analysis

few graphics and the page may be judged uninteresting or too plain, also resulting in a browser backtrack. The primary key to web...

Teaching Business Success and Opening a Piano Studio

In ten pages this research paper examines the creation of an effective website and considers other factors involved in starting a ...

Analysis of George W. Bush's Website

In five pages this paper examines the Bush website in terms of its target audience and evaluates it in terms of persuasiveness and...

The Medicine Shoppe Analyzed

The website known as The Medicine Shoppe is examined in terms of its parent corporation, Cardinal Health, the industry, and its ph...

Online Information on Osteoarthritis

most cases, trying not to aggravate the inflamed joint by reducing excessive movement is about all that can be done" (Airone, 2000...

Commercial Website Evaluation

In six pages ecommerce is the focus of how to evaluate commercial websites in order to successfully develop one's own. Ten source...

Pavlovian Conditioning and the Marketing Mix

In six pages this report considers the connection between the marketing mix and classical or Pavlovian conditioning. Eight source...

System of Corrections and Discussion of Rehabilitation

In five pages Pennsylvania and Auburn correctional facilities are discussed in a consideration of corrections and rehabilitation s...

Overview of the ERIC/AE Clearinghouse Website

In six pages information and library areas associated with this website are the primary focus of this overview. One source is cit...

Case Study of UK Retailer Marks and Spencer

In five pages this paper examines the short term results of recent changes Marks and Spencer have undergone to solve recent proble...

Ford Motor Company's Marketing Position

In seven pages this paper examines Ford's marketing mix from a holistic perspective that includes a SWOT analysis and current posi...

An E-Commerce Marketing Plan

and interactive capabilities that offer both benefits and restrictions. The business person must use these to his or her own advan...

Online Researching of John Donne's 17th Century Poetry

In eight pages this paper discusses how to conduct Internet research on this topic with a consideration of the websites to be used...

European E-Commerce

A paper addressing the current state of European e-commerce. The author suggests strategies for American businesses releasing Eur...