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Essays 151 - 180

Global Strategy of Whirlpool

with different brands emphasised in each market, such as the World washing machine in Asia and the formation of a strategic allian...

Various Business Education and Business Topics

among other large operations, according to a recent University of Michigan survey" (Currie, 2000). Much of the dissatisfaction am...

The Competitive Position of Banyan Tree Hotels and Resorts

operations. The company started out as an operator of high end boutique hotels, resorts and spas. The hotel chain, and complimenta...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

New Search Engine for the Chinese Market

relevant influences that will reflect in the potential search engine user need. The market is China is one that is growing rapid...

The Strategy of Google

be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...

The Strategic Advantage of IT

or why not? Give a real-world example that supports your argument. As far as competitive advantage is concerned, Garr claims tha...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Internet's Systems of Micropayment in the Future

In five pages this paper examines the Internet's micropayment and smart card payment acceptance systems from a competitive advanta...

Toyota 2004 - 2009 This 16 page paper is written in two parts and considers

the position and changes within Toyota between 2004 and 2009. The changes and continuing aspects of strategy, competitive advantag...

The Strategies of Microsoft and Apple

This launch was successful and Apple started the grow, with Apple becoming the market leader and by the end of 1980 more than 100,...

Market Research Designing

project such as this is a success there needs to be more in depth research which cannot be accommodated by quantitative methods. T...

Global Production Patterns and Hardware and Software Industries

the development over countries such as India and China as well as Ireland where companies such as Compaq (now Hewlett Packard) hav...

Case Study of the Carl Zeiss Company

have been an attractive choice, not only due to their knowledge, but also their location in a different part of Europe, benefiting...

Operations Management Concepts

cost leader in either the industry, or just the relevant segment of the industry. In each industry or segment only one company may...

Enhancing Customer Value

paper we will be applying the theory to a supposed service company that is a strategic business unit of a larger company. 3. Anal...

Student Supplied Case Study on PRODEM FFP Banking Services in Bolivia

in the long term, and with the development of equipment that is much lower costing than that of competitors, for example the $18,0...

Internet Banking and Value

third make use of internet banking services. This can be placed in the sector of remote banking, where when added together with te...

Overview of Cisco Inc.

rapid growth is being supported by a strategy of build, buy and partner, with the firm making a number of acquisitions in order to...

Strategic Analysis of John B. Sanfilippo & Son

JBSS is a major processor, marketer and seller of nuts and nut products, including the Fisher Nut brand. The writer examines the c...

Human Resource Management Exam Questions

that have offered flexible working arrangements to their employees have often fund benefits in terms of the outputs. However, it m...

The Underlying Strategies and Change at Peters and Browne

of driving forces present, one of the main forces was the change of ownership and the movement of Graham Laitt, this helped t infl...

The Success of Emirates Airline

offering a range of travel services ands other complimentary services, which helps to support the sale of airline tickets as well ...

The Strategic Approach of the Shakkti Project

customer to buy them, and diversification, which is often referred to as the suicide strategy in this matrix, looks to the develop...

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

Innocent Drinks Value Creation

of the company along with the way they compete can be considered in order to the way in which they are able to create value. 2. ...

Generic Strategy of Southwest and its Fit with SWOT Factors

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

Competitive analysis of Starbucks, Walmart and Southwest Airlines

The writer prevents presents a brief analysis of the three different companies, looking at the external and internal influences th...

How to Develop Strategy

Porter’s five forces of competitive advantage and using them to develop strategy is as applicable today as it was when he wrote th...

9 Cases for Business

The writer answers questions on a set of 9 short business cases dealing with a range fo strategic and management issues. Cases in...