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Essays 811 - 840

Internal Assessment of Southwest Airlines

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Should Southwest Airlines Open Another Call Centre in the US, or Should They Offshore Call Centre Services?

working with the Economic Development Foundation and the city of San Antonio in order to find a suitable location. The plan may be...

Is There a Relationship between the Profitability Levels of Airlines and the Practice of Fuel Hedging?

vary, Morrell and Swann (2006) estimates fuel accounts for 15% of an airlines costs, noting it is not only a major cost, but also ...

Assessing a Potential Investment - Southwest Airlines

customer service (Southwest, 2012). The firm has been highly regarded by investor due to the strong financial results that have be...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Annotated Bibliography for an Assessment of Southwest Airlines

background information and applying a number of theories to explain the way in which the industry operates. This will be useful in...

Designing a Questionnaire to Asses the Value of Hedging in the Aviation Industry

This 3 page paper designs a questionnaire which may be used as the basis for a structured interview or self competing survey looki...

RBV Assessment of Southwest Airlines

use of a single size aircraft where it is possible to easily substitute one aircraft for another is there are operating issues. ...

Recommendation for Clearsky

that is a major competitor is a very strong position in order to potentially gian the first mover advantage, which would undermine...

HRM at Large Airline Company

(Southwest Airlines Co., 2009a). Southwest acquired Morris Air in 1993. This gave Southwest an opening in the Pacific Northwest...

Clearsky Strategy Alternatives

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

Market Expansion at Skyward

much as 90% repeat business, for mobilization to be successful where there is a provision of services of this nature, the ability ...

Environmental Analysis and Strategic Plan for Aer Lingus

In 2009 during the global recession Aer Lingus faced a number of challenges. The writer looks at the internal influences and the e...

Improving Porters 5 Forces Analysis

Porters 5 Forces analysis model is a well established analysis model. The model has been around for many years, the writer looks ...

Marketing Issues at Classic Airlines

the company to more effectively use its resources with a focused strategy. Where there are products which are more exclusive or d...

The Hunt for Terrorists Methods of Screening Passengers

Security Officers" at more than 450 U.S. airports (Passenger screening). The security officers, along with over 1,000 other "crede...

AN OVERVIEW AND REGULATORY EXPLANATION OF JET AIRWAYS (INDIA)

able to hold its own and even earn a net profit of $33 million (Michaels, 2009). Jets IPO in 2005 was in the billions (Michaels, 2...

SOUTHWEST AIRLINES AND FINANCIAL OVERVIEW

income of $178 million and a net margin of 1.6% (2007 net income was $645 million, with a net margin of 6.5%) (Annual Report, 2009...

SOUTHWEST AIRLINES - SWOT AND STRATEGIES

been asked to discuss Southwest Airlines internal factors (strengths and weaknesses) and external factors (opportunities and stren...

Less Privacy, More Security

one should trade for security is as old as the Republic itself, with Ben Franklin famously weighing in with the sentiment that any...

The Loss of 191

Chicago, and the start of the Memorial Day weekend. It was also the day that American Airlines flight 191, bound for Los Angeles, ...

LEADERSHIP DEVELOPMENT AND SOUTHWEST AIRLINES

Details a leadership development program to be put in place at Southwest Airlines. There are 10 sources listed in the bibliography...

The Potential of Diversity Management at Cathay Pacific

firm was facing a potential action by pilots that were claiming racial discrimination based on the compensation packages that were...

Virgin America Airlines

airline is not getting off the ground so to speak on its own. In fact, there have been allegations that the airline simply is not ...

ANALYSIS - AIRLINE INDUSTRY

flying longer than they rightfully should have (Mutzabaugh, 2004). In a free market scenario, the critics contend, government bail...

Situational Analysis of Singapore Airlines

as seen with the PPS Club (Singapore Airlines, 2010). The firm was also the first airline to take delivery and fly the Airbus A38...

CLASSIC AIRLINES - MARKETING RECOMMENDATIONS

Before we can safely come up with recommendations for Classic Airlines on how it can improve its income as well as its passenger l...

Environmental Analysis of SriLankan Airlines

company says. In order to consider the airline it can be examined by looking at the airline and its operations from several differ...