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Essays 181 - 210

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

Investigator and Ineffective Interviews

Not all investigators conduct effective interviews. In the case discussed, the interviewer made many mistakes which are identified...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

Change Management Case Studies

This essay reports the experiences of two companies that wanted and needed to make changes. The managers in one company adopt more...

Applying Content of Articles on Marketing Regulations

Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...

Using Adrenaline to Treat Anaphylatic Shock

(called IgE) (ONeill, 1990). This then sticks to other cells such as the mast cells or the basophils, this is a chain reaction as ...

Marketing and Communication in the Future

In 5 pages this paper examines mass media, large group, and small group communication in a consideration of how businesses of the ...

Leadership That is Effective and Good

on good leadership qualities. A good leader is someone who can motivate and make positive change in society or within the framewor...

Effective School Characteristics

by observing principals and teachers. From these rather long lists, an organization or an author will select the most common and p...

SME's and Influences of Government Policies

In five pages this paper examines the United Kingdom's government policy regarding small and medium sized enterprises in terms of ...

Marketing Approaches and the Utilization of the Mass Media

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

Mass Media and Target Specific Marketing

demographic statistics. Establishing this stereotypical reader is as critical to the magazines overall appeal as it is to its adv...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Martin P. Wattenberg's Decline of American Political Parties

In two pages this 1996 text is reviewed regarding its treatment of the media's role and the management of political parties. Ther...

U.S. and Religious Minorities

In six pages this paper discusses the media's portrayal of U.S. religious minorities with Judaism, Santeria, and Catholicism among...

AIDS and Media Advocacy Campaign

who are HIV positive or already in full-blown AIDS, inasmuch as 8,994 children under thirteen were diagnosed with AIDS, while anot...

News Media and Violence

In ten pages this paper examines the news media's reporting of violent acts and the motivation behind such reports. Five sources ...

Arguing Against Tabloid Press and Media Compromise

In sixteen pages this research paper charges the media with compromising its position with manipulating the public trust by reinfo...

Homelessness and the Media's Negative Portrayal

In seven pages this paper discusses the shift between the 1980s to the 1990s regarding the media's portrayal of homelessness from ...

The Clinton and Lewinsky Liaison as Portrayed by the Media

The role of media politics in its depiction of this affair are examined as are the roles of propaganda and other items in this sto...

Nonwestern Media, Justice, and Crime

In ten pages the media representation of crime is examined within a Saudi Arabia context with a consideration of controls exercise...

Stereotypes and the Media

The social ramifications of this process can be devastating. In an era when some long-term criminals are being found innocent of ...

Media and Religion

print to radio and television broadcast to influence the receptors impressions, attitudes, and opinions of religion and religious ...

Sports Coverage and the Media II

has even made college athletes suffer from the negative effects of bad or unfair press. Coaches are known to mildly bribe the pres...

Foreign Policy and the Impact of the Media

attention as possible to whatever political plight they represent (Meyers, 1997). Media coverage is something that cannot be avoi...

Issues Permeating the 2004 Presidential Candidates

prescription drugs, I would choose Grandma every time" (Wise, 2002). Howard Dean mirrors Sharptons opinion that President is doin...

A Legal Courtroom Visit

the description of the room itself and the way the people orient to that room. There is, for example, the distinct separation of ...

Minority-Owned Media Outlets

is cause for serious concern (Rawls, 2003, See also Wilson and Gutierrez, 1995). "The cultural, economic and social gap between w...

Race and Unfair Mass Media Representation

the stereotypical racial images portrayed in media today. Racism, which is the belief that skin color "determines intelligence, c...