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Defining and Measuring Customer Loyalty

The writer looks at some definition to be used when undertaking research into customer loyalty. The paper starts with definitions ...

KUDLER FINE FOODS AND MARKETING RESEARCH

2) determining a research design; 3) identifying data types/sources; 4) designing data collection forms and other methods; 5) dete...

Choosing a Healthcare Intervention

have a side effect. For example, if this is occurring in an area where there is fluoride being added, and the process will strip t...

The Value of Power Analysis for Qualitative Research

simply stopped hedging, as seen with US Air, others changed the way in which they undertook hedging, shifting from hedging for fu...

Issues in Healthcare

government-sponsored programs, such as Medicare and Medicaid, represent a significant percentage of overall health care spending i...

Development and Budgeting for a Remuneration Package

a group of workers who were placed in marginally improved working condition, this group of people demonstrated an increase in prod...

Fair and Unfair Dismissals

the job * Conduct on the job * Illegal actions * "Some other substantial reason" is a general rule that can be applied to a number...

Issues in HRM - The Work Life Balance and Issues of Fairness

employers are obliged to comply for all of their employees and protect employees rights; reducing pressure from employers for empl...

Recommendations for MGM International Resorts, Mattel and Clorox

deal of change, the types of toys which are demanded today reflect shifts in tastes, as well as increased use of technology. Toy c...

An Overview of Cloud Computing

the declination of cultural boundaries facilitated thereby. Consequently, it is widely believed that introducing information techn...

The Health Care Industry and Electronic Communication

one technologically based communication modality-e-mail, a web-based forum, and so forth- involving patients and health care provi...

The Motivation for International Marketing Strategies

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

Integrating Evidence-Based Practice/Professional Nursing

Among the challenges facing the integration of EBP into nursing behaviors is the idea that staff, which is clinically competent, a...

Healthy People 2020

who have these risks. They are: inactivity, 39.5 percent; obesity, 33.9 percent; high blood pressure, 20.5 percent; cigarette smok...

How Consequences Analysis and Cowardice can Aid Leadership Decisions

inputs, a transformation process and the decision as an output (Thompson, 2008). The collection of data and the analysis may be se...

Creating a Campaign to Reduce Obesity in Brooklyn - Background Information on the Target Audience and Existing Campaigns

ongoing health problems later in life. 2. Target Population The campaign will be aimed at young adults, which we will define as...

Domestic Violence Intervention/Study Analysis

the IG or CG groups. Consent forms were completed at each interview, which were conducted by undergraduate interviewers, who were ...

Survey Methodological Issues

be counted. Question 2 Probability v. non probability sampling Probability sampling is a random sampling style, the basis of thi...

The Allocation of Costs in Management Accounting

Likewise, the marketing budget may increase where there are higher levels of sales pursued. The reason is often indirect costs are...

Tutorial Letter to School

This is a paper that offers a tutorial letter directed at requesting re-entry into a school program. There are no sources in this ...

Demand for Cigarettes and the Impact of Taxation

of tobacco usage and the tobacco industry has changed dramatically. While cigarettes were once an ubiquitous part of American "hig...

Pregnancy among Central Illinois Adolescents

study of the distribution and determinants of health-related states or events in human populations and the application of this stu...

How to Gain a Positive Return on ERP Implementation

Many companies are implement ERP systems, but not all are gaining positive financial benefits. The writer considers why there are ...

To Your Health

of wine-making," though finds in Turkey indicate wine was made there as early as the "late third millennium B.C." (Berkowitz). Ho...

Marcellus Shale Drilling in the Catskills - A View of the Controversy

2010 oil spill in the Gulf of Mexico, increased focus is being placed on ecological risk scenarios involving the safety of drillin...

An Interview Incorporating Appreciative Inquiry

The air transportation industry offers numerous high performing job positions. When a manager is selecting from a pool of applica...

Modelo’s Beer Market

been a driver behind some of the mergers and acquisition, and has also be driven by those acquisitions as firms develop internatio...

Motivation Part of Leader's Job

workplace. In fact, the ability to motivate followers is usually identified as one of the characteristics of a good leader. It is ...

Bio-Psycho-Socio-Cultural-Spiritual Assessment

refers to the persons culture and how that may affect their responses to life events, illness, etc. (University of Pittsburg, 2010...