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Overview of Database Marketing

to a specific target audience. He said, ??If retailers have a limited budget, they can now target a specific mailing to their best...

Overview of OSHA

In five pages this paper considers the purpose and services offered by OSHA in this informational overview. Five sources are cite...

A Skiing Industry Analysis

In five pages the issues relevant to the skiing industry are examined including causal factors of rising stock prices, weather con...

Wartime Advertising

or literally millions of Americans. (White, 1996) "The Council originally began in 1942 as the War Advertising Council when it wa...

'Fear Appeals' and Public Service Advertising

In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...

Hotel Human Resources Management Theories of Peter Senge and Edward Deming

In seventeen pages service industries and hotel HRM are examined within the contexts of the Learning Organization theory of Peter ...

Quality Control and Management

In fifteen pages service industries and manufacturers are considered in an examination of Total Quality Management. Twelve source...

Activity Based Costing Calculations and Uses

In twelve pages this research paper explores activity based costing and includes an ABC calculation formula, examples of how it is...

'The Negro' Views of Stephen Thompson and Alain Locke

In a paper consisting of five pages the Old Negro is compared to Alain Locke's examination of the New Negro along with Stephen Tho...

Bakery Business Assessment

In eight pages the Bakery Business is discussed in a general overview with examples provided and a lucrative assessment is conclud...

'Soft Skills' and Effective Service

In three pages this paper discusses emotional intelligence's 'soft' skills and effective service meeting characteristics. Fifteen...

Small Business and the Importance of Marketing

In six pages this paper examines how the success of a small business such as a Los Angeles based executive gift service is depende...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

UPS

of the economy. Significant downturn in the economy could adversely affect the companys continued growth. OPPORTUNITIES AND THRE...

DirectInvest Brokerage Service Marketing Plan

means of encouraging them to use the online services-in keeping with the nature of electronic commerce over the Internet, the indi...

Assessment of a Marketing and Advertising Plan

In six pages this paper examines how to evaluate the effectiveness of advertising and marketing plans. Six sources are cited in t...

Community Nursing Program Marketing Plan II

In five pages this paper discusses the recruitment of women to attend STD workshops as part of an inner city shelter for the homel...

Strategies for Marketing Services

In fifteen pages this research paper discusses how services can be successfully strategically marketed. Fourteen sources are cite...

Home Shopping

In twenty five pages this overview of home shopping services such as QVC and the Home Shopping Network include history, increasing...

Reliability of Surveys

In nine pages different types of surveys are examined in an assessment of how reliable they might be in terms of accuracy. Seve...

Air Express International's Growth

Stockholder issues and the amazing growth of AEI is analyzed in this paper consisting of twenty five pages with services, market s...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Financial Assessment of Northland Cranberries

In twelve pages this paper examines Northland Cranberries Inc. in a financial management overview that also includes a concisely a...

Ocean Cruising and Disney World Cost Increase Comparisons

In six pages this report considers the increase in admission prices of these two leisure service enterprises over the past twenty ...

Comparing Cruise Lines

Caribbean is no competition for Carnival. Carnivals cornerstone to success within the cruising industry is the fact that the ship...

Food Service at the San Diego Village Inn Motel and Restaurant

functions would be his most profitable route. Village Inn is a franchise and so must follow specific guidelines set by the parent...

Small Commuter Airlines and Small Airports

In twenty five pages this research paper discusses issues including success obstacles, finances, service and safety as they pertai...

Merrill Lynch SWOT Analysis

In five pages this paper presents a SWOT analysis of the Merrill Lynch financial services firm. Nine sources are cited in the bib...

Examination of Chrysler Corporation

In twenty pages Chrysler is examined in terms of a corporate financial overview of its position prior to the Daimler Benz merger w...

Mercury Web and Graphic Designs Inner Operations Assessment

In a paper consisting of six pages the slippage of production levels along with low employee morale for Mercury Web and Graphic De...