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Essays 3061 - 3090

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

The Use of Channel Marketing

nor are they going to share tricks of the trade with other distributors of the same company. Going back to our newspaper...

Overview of Eurocurrencies

reduce the pressure that was being placed on the currency. The idea was that where forgoing investors or borrowers had the currenc...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

Thomas Frank's One Market Under God

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

Chinese Cosmetic Market Entry

the west, as such the company already has the product knowledge required to meet many of the market needs. The market is also on...

Marketing Strategies for Coca Cola

element in the marketing mix for Coca-Cola (Business2000, 2002). It was an element that covered all aspects of the marketing mix f...

Market Penetration and S Curve Analysis

her s-curve, examine whats going on in the economy, markets and competition, calculate the resources necessarily to get the produc...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

Managed Care's Pros and Cons

In eleven pages this paper discuses PPOs and HMOs in an evaluation of these managed care system's pros and cons. Twelve sources a...

Nursing and the Importance of Intensive Care and Critical Care Skills

the non-emergency sections of the hospital or when they are in the doctors office or the resident clinic! Heart attacks happen! ...

Literature Review on Hospice Care's Underutilization

facility is (2000). Most also are not aware that Medicare pays for hospice facilities (2000). This article is important in pointi...

Senior Citizens and Short Term Care as Opposed to Long Term Care

older our bodies begin to simply wear out. The modern marvels of medicine can patch up many of our creaks and groans, it can even...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Nokia v iPhone

warning to management of any external changes to market conditions. Therefore, it is an approach that allows for relevant informat...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

Change Management: Rerouting Customer Service Calls at Dell

being that help line individuals read from scripts determined by customers responses to specific questions required by the scripts...

Effects of the Global Economy on the US Economy

growth of the global economy" (Levy 130). Levy (2005) reviews several theories of international trade, including "David Ricardos ...

Ethics Case Study - Google.cn

To avoid this Google choose not to offer any services where personal data about uses would be gathered such as blogs or emails. If...

ICU Delirium

hospital stays (Cole and Soucy, 2003). While all ICU patients have serious and potentially life-threatening conditions, those ov...

Article Critique/Perceptions of Palliative Care

(in English) between the years 1989 and 2004. The extent of the literature review appears to be sufficient to support the research...

Wound Care/Wet-to-Dry v. Advanced Dressings

the same manner, however, this dressing is intended to stay moist until removal; however, this may become a wet-to-dry dressing in...