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Contemporary Marketer's Dilemma of Balancing Corporate Profits with Issues of Animal Rights, Social Welfare, and the Environment

a question which is constantly being considered in our courtrooms and in the halls of academia as well. It is one which receives ...

Critical Success Factors by John F. Rockart and Balanced Scorecard by Robert S. Kaplan and David P. Norton

measures can often identify trends well in advance of profit and loss results. When all of the identifying factors are in place an...

Vietnam War, The New York Times v. United States, and Striking a Balance Between National Security and the First Amendment

defeat unless they were forced to do so. If the U.S. was going to bring the troops home with honor, intensive combat missions wou...