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Commerce and Culture

the rebound of the national economy. They did, and with telling results. As Korean citizens curtailed their international ...

Marketing Theory Basics

In six pages a discussion of some basic marketing theories include brand, pricing, packaging, distribution, promotion, and consume...

Bayesian Design and Flanking in a Price War

In five pages this article is discussed in a consideration of the Quebec Grocery Market chain and an examination of the Bayesian D...

Coke, Pepsi, and the Beverage Wars

attention of the customer. While one uses nostalgia, one uses the most contemporary icons. One is blue and one is red. One is t...

World Market Ideologies

The individual would be bound to uphold agreements that would be necessary to ensure the continuance of any relationships that dev...

Market Research and Health Care

In twenty pages large clinics and hospitals are the focus of this consideration of health care activities in market research. Ele...

Direct Email Internet Marketing

their changing environment or face extinction, a world in which organisms must continue to grow in a profitable direction and deve...

Connection Between the Economy and the Stock Market

In eight pages the connection that exists between the economy and the stock market is discussed. Eleven sources are cited in the ...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

T. Rowe Price Associates and Emerging Investment Trends

increasing its value to institutional investors, "intent on managing $5 billion in assets in this area by 2000. The firm is trying...

North Texas Soccer and Direct Mail Advertising Campaign

In a report consisting of five pages a hypothetical scenario involving a North Texas professional soccer team and a direct mail ca...

Health Care, Human Resource Training, and the Value of Marketing

In five pages this paper examines health care organizations' human resources and discusses the values of marketing and human resou...

The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

Fictitious Company DuoLine Techniques of Marketing and Sales

In five pages this fictitious dual atomizer manufacturer examined in terms of its various marketing and sales techniques along wit...

Dentist's Services Marketing

In five pages this paper considers research regarding the marketing of dental services. Four sources are cited in the bibliograph...

GE's Growing Global Presence and How It Evolved

nations. GE employs 276,000 people worldwide, including 165,000 in the United States" (General Electric, 1999; p. ibfaca18). "Mir...

Country Analytical Framework Formulization

outlets. If the economic conditions of the nation under assessment are deemed to be conducive to success, then further inve...

Marketing a Bank Loan and Mortgage Insurance Tracking System Product

the liability. Simply put, reinsurance is characterized as insurance for an insurance company. While it is the goal of primary i...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Paperboard Exporting to China Business Proposal

mind protection of manufactured products from the point of manufacture to their final outlet destinations. While it certainly pro...

DeJamel Corporation Business Plan

A fictitious company dealing in various services is considered in a business plan that consists of thirty five pages and includes ...

The Performance Appraisal and Money

force is the growing ease of communications: where people with scarce skills can live in one country and work in another, they can...

France and Marketing Costume Jewelry

awaiting them, they still must be careful to do thorough screening and market analysis before attempting to expand into internatio...

Saudi Arabia and the Exportation of Computers

resellers with some direct sales to individuals. Increasingly, direct sales primarily result from Internet exposure. Acme ...

Marketing of The Body Shop

of target markets but using the same tactics as association markets with the aim of selling dreams and not reality (Ozzard, 1998)....

French Company Carrefour and Market in China

two French families in 1959, Carrefour opened its first supermarket in 1960 in Annecy, Haute-Savoie (Carrefour, 2003). Three years...

Environmental Issues and the Coca Cola Company

conducting assessments of our environmental performance and taking action toward continuous improvement in all that we do (Anonymo...

GM's Hybrid Car Crown Victoria and Marketing

departments and highway patrol organizations for their fleet cars. The Crown Victoria has been a police standard for decades. ...

NetJets Fractional Ownwership Airline Company Marketing

and active use of the aircraft. One of the benefits is that if an organization can benefit only from a portion of those hours, th...

Middle East and Mobile Phone Companies' Target Marketing

received by other base stations or passed on to the traditional network meant that the telephones provided a useful service not re...