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Essays 301 - 330

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Marketing Lessons

The writer looks at tools and strategies which may be used when a teacher delivers a person on marketing. The general approaches u...

Questions on Business Economics and Finance

a buyer may walk around before making a choice looking at the different suppliers and their prices. As the product is one provided...

Formation of a Marketing Strategy for a New Travel Product

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at...

Health Care Pricing and Costs

The actual cost of production of the 100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the ea...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Volkswagen and Ford in Foreign Markets

in Japan. Only when it became clear that the Taurus simply would not sell in Japan did Ford learn the reason. The Taurus would n...

Marketing Plan for the World Wildlife Fund

nongovernmental organization was started in United Kingdom, but the concept and organizational value since spread which has create...

Business Plan; Azam in Canterbury

advantage of differentiation in terms of the food that is offered and control costs so that the restaurant is profitable, this is ...

Time Value of Money, Sources of Finance, Bonds and Share and Influences on Inventory

compounding on large amounts over many years can have a dramatic impact on the capital value of the investment. The use of...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

Brazil and Cosmetics Marketing

In ten pages this paper discusses import and cosmetics markets in a consideration of Brazil as the location for a new line of cosm...

Marketing Plan for Baby Pacifier Holder

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

U.S. Mutual Fund Industry and Competition

In two pages Porter's Five Forces of Competition is used to evaluate the performance and competition of the American mutual fund i...

Physical Education and Sports

In five pages this paper discusses the changes in physical education and sports and also includes competition's psychological impa...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

3 Capital Raising Alternatives

In a paper consisting of five pages a student submitted case study is used to consider raising capital and the costs relating to o...

Professional Marketing Services' Marketing

In five pages this paper considers how to effectively market a new professional advertising and marketing services' business in a ...

Competition Between UPS, FedEx, and USPS

understand the terrible plight of the US Postal Service: "Why would the Postal Service be the only company in the U.S. thats unaf...

Marketing Management of Singapore's Royal Sporting House

In ten pages this paper discusses RSH's marketing management as well as proposed Internet and new market expansion. Twelve source...

Traditional Chinese Medicine Marketing

In nine pages Good Health Hong Kong is examined in a discussion of marketing traditional Chinese medicines with market expansions ...

Photos4u Marketing Plan

In ten pages this paper examines a new photography studio's marketing plan in a city of California with 200,000 in a consideration...

Company Share Buy Recommendation for Xerox

is a spread of risk. The company is also in apposition to gain the maximum returns as they are wholly own subsidiaries that have ...

Fictional Portfolio Analysis

In four pages this paper discusses real shares which comprise a fictitious portfolio in a consideration of risk and its influence ...

New York Target Marketing of Houston, Texas

In five pages this paper examines the creation of a marketing plan aimed at targeting a New York market regarding Houston, Texas v...

Developing a New Product

word, mark the book or cut and paste sections as well as highlighting the sections for restaurant at a later date, all without mar...

Wage Inequality and Lester Thurow's Job Competition and Wage Competition Models

proposed there was a labor market that was over-educated and this was one of the problems with employment. Gray and Chapman conduc...

X Corporation Market Entry

late entry is the best possible scenario for the company. Benefits of Later Market Entry Among many businessmen and women...

Marketing Audit and New Product Marketing

we consider McDonalds there is a corporate strategy where the brand is important. The products are all designed to be easy to prep...

Egypt, Saudi Arabia, and Syria Market Assessments

entering the market. Saudi Arabia is not a democracy and does not have any political parties or elections. The country is ruled b...