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Essays 391 - 420

E-Commerce Trends

which is more widely acknowledged. The difference here is that the goods are reaching the end of the value chain and being sold to...

Roche Diagnostics 'Customer Delight' Achievement

The very nature of the environment in which Roche products are used dictates that Roche products must be free of defects. One of ...

Marketing Strategies for Juice Bars

research; whether that research involve scoping out the competition (which well review later), reading articles in industry public...

Haagen Dazs and Pillsbury

The more economical brands tend to appeal to consumers when the entire economy is in a downturn as it currently is. The low-fat b...

An Analysis of a Typical Regional Carrier

that are faster and more comfortable than the prop jets they are replacing (Brannigan, 2001). Trouble began however when C...

Accounting Overview of Nagrom's Bakery

bread. In response to this, the Companys management shifted gears once again, focusing efforts and resources on a specialt...

Mini Cooper by BMW

products also needs to be positive Mergy, 2002). There are many models for the maximisation of resources, from the resource based...

A Case Study and Overview of the Globix Corporation

fiber-optic backbone network connecting three advanced SuperPOP Internet Data Centers in New York, Santa Clara and London" (Globix...

Italy's L'Oreal Elvive and the 4 P's

consumer demand in that area at the current time. This is not yet mature market, but it is maturing, The prevailing economic condi...

Nokia Corporation Analysis

year (Lee and Raza, 2000). Since Russia had been a large purchaser of mobile phones, Nokias mobile division experienced severe los...

Case Study of Handspring

to look at the figures on an annual basis, not only on a quarterly basis in order to assess the progress. The first measure is t...

U.S. Software and Software Consulting Industry

market of $221.9 billion, this indicates not only that it is the fastest growing sector of software sales, but also that the sales...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

Strategic Issues of eBay

site. A new company may offer some incentives to get people to try their site but thus far, that has not worked well against eBay....

A Comparative Analysis of American Airlines, United, Delta and Southwest Airlines Strategies

The reference librarian can be of assistance in this regard if the student is unfamiliar with how to locate material in their scho...

Background and Financial Overview of Motorola

In eight pages Motorola is examines in a consideration of background, how the corporation performs financially, and how hedging is...

Gap Inc. and Increasing Its Share of the Market

that Gap management understands the need for refocusing its primary brand. It seeks now to be not only a haven for upper-middle-c...

Mac v. IBM

one was more portable and business people bought them up so they could carry their computer with them when they traveled. Compaq a...

Ownership of a Small Auto Repair Shop

TV, radio and recent magazines and also free hot chocolate, coffee, tea, fresh donuts and danish. Vending machines offer additiona...

Strategy of Levi's and Rolls Royce

In twelve pages this paper discusses strategies of Rolls Royce and Levi Strauss in terms of market share. Three sources are cited...

Stock Market and Day Trading Influence

In nine pages this paper discusses how the stock market is influenced by day trading with false share supply and demand and short ...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Marketing Analysis of a Science Communication Journal

market research to assure there was an audience for such a publication. The company had to ensure there was a large enough market ...

Wine Industry in Bulgaria

increased presences may be a viable options. When we look at the average spend, the largest section of the UK wine market t...

History and Legacy of the Volkswagen AG Company

such a car (Caryl, 1996). The projects first director, Ferdinand Porsche, was a "nuts-and-bolts" man who was able to help turn Hit...

Moving to Pure Competition from a Monopoly

elasticity of a company is below 1 and as such is an essential service, therefore there is a large amount of power with the suppli...

Mueller's Spaghetti® Marketing

the brands it has sold off to others. It was not another food company that bought the Muellers brand, however, but New York Unive...

Harvard Case 9 595 035 on Contadina Pizza and Pasta Nestlé Refrigerated Foods

was summarily ignored as customers overwhelmingly chose Jell-O brand snack cups. Jell-O offered a wider variety of choice in that...

Telecommunication Battery Industry

good time, the likely culprit could be the battery. A dead battery in a computer means more than the fact that the computer wont b...

Germany and Ice Cream Bars Marketing

While marketing a U.S.-made ice cream product in Germany is difficult, it isnt impossible. But before doing so, certain assumption...