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Essays 391 - 420

The Use of Psychology in the Development and Use of Brands

positive impression of the product and help to stimulate demand. In order to assess this the first stage is to consider how and wh...

The SCM Agreement and Injury to Domestic Industries

Howse, 2005). The SCM defines domestic industry as were the there is an industry where the production of the like products make u...

Live Cycles of Products and Projects

stage. The company may add to their distribution channel during this stage as consumers (or other businesses) purchase the product...

Branding and Marketing in Health Care

phenomena of health care marketing and branding. One of the most instructive lessons in modern health care marketing and branding ...

Changing the Way Costs Are Allocated for a Burger Restaurant

The way that firms choose to allocate costs can impact on the perceived production costs for any product. Utilizing the example of...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Domestic Electrical Products and Embedded Microprocessors

In six pages this paper examines hoe embedded microprocessors influence domestic electrical products' design with a microwave oven...

New Mexico's Senator John Arthur Smith and Representative Antonio Lujan

New Mexico State Legislatures web site as real estate appraiser. He resides at an unspecified address in Deming and can be reache...

What is Value Migration?

lead to the development of military aircraft, but the development was too soon for a consumer product or service to be developed, ...

FONTERRA CO-OP AND BUSINESS STRUCTURE

comes to action. Another issue is that of the financial structure of the company. The heads of Fonterra are supporting par...

Monster Networking Case Study

been heavily involved in the marketing aspects of Monster.com (Eisenmann and Vivero, 2006; Wasserman, 1999). TMP spent over a bil...

Becoming New Yorkers

the facts revealed by Lopez concerns the way in which speaking Spanish is punitively regarded in the high school that was the focu...

Accounting Cases; Costing and Sunk Costs

This 8 page paper looks at two case studies supplied by the student and discusses the different accounting concepts presented in t...

Choosing a Manufacturing Site

are better suited to more developed economies. Central and Eastern Europe Central and Eastern Europe hold a mix of nations ...

Marketing Proposal for an Innovative Coffee Mug

A new type of coffee mug has been designed, as well as insulating the drink, it has additional components which can help heat or ...

Designing a Faster 888X; Project and Business Considerations

demand. This is a model that is the equivalent of the systems design seen in the Taguchi robust design hierarchy (Anderson, 2001)....

Marketing at Zappos.com

electronics. Whereas athletic shoes sell for full retail price at Zappos.com, 6pm.com offers a few Reebok styles for $14.95. ...

Business Dynamics of ZDNet News

rely on ZDNet to deliver deep insight into IT planning, vendor consideration, and product selection" (ZDNet, 2006). To accomplish...

Ecstasy And Its Effects

young masses. II. PSYCHOLOGICAL AND PHYSIOLOGICAL EFFECTS The need for artificial stimulation has long been associated with the ...

Amazon’s Value Chain

own premises. A similar model may be argued as existing with the marketplace sellers, thee goods are sold on the Amazon site, Amaz...

Amazon; SWOT Analysis

search in the text for key words or browse the text for a taste go the book. This is allowing the company to compete more directly...

The Changing Competitive Structure of the Book Industry and the Impact on Amazon

kept it meant there would be less room for the popular stock. Large book superstores have not only bee able to offer choice but ha...

Book Industry PEST Analysis

This makes the selling of books and exporting of them across boarders easier and for retailers such as Amazon there are benefits i...

Amazon.com and the Italian Market

never seen itself as being constrained to the segment of the online market it was merely starting in that area. Today the company ...

Amazon's Frontiers

(2000) refers to as pragmatists adopt the technology they know they will need in the future. Specifically, the Internet is seen a...

Why Amazon.com Works

well-laid out and easy to navigate. Across the top it has the buttons AMAZON.COM, which is the default, followed by MY STORE; SEE ...

Critical Analysis of the SafeSurf Website

website does it tell the viewer exactly what SafeSurf does, who it does it for or what the consumer appeal may be. The design c...

WHATIS TUTORIAL STUDY

a particular good or service. The other section well discuss is that of managing external forces, in other words, opportun...

REVIEW OF DISTRIBUTION TUTORIAL (KNOWTHIS.COM)

or objective, information that is useful to the end user, the appropriate software, proper catagories and logical, well-organized ...