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Essays 1801 - 1830

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Moral Permissibility of an Educator Raising the Grade of a Student

In five pages the philosophies of Immanuel Kant and John Rawls are applied to a consideration of whether or not it is ethically ac...

Nontraditional Vocations and Women

This paper examines women's entry into nontraditional vocations such as killed trades in five pages. Six sources are cited in the...

Healthcare of African Americans After the Second World War

Hitler, especially during the Olympics, the United States may well have had to save face, and actively illustrate how they believe...

Cimarron by Edna Ferber Continued

In five pages this research paper represents journal entries of character Sabra Cravat that commence approximately 5 years after t...

Aviation Industry's Competitive Structure

In seventeen pages the airline industry is examined in terms of its structure and the influences such as entry barriers, performan...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Life and Art of Michelangelo

In five pages this Italian Renaissance artist is examined in terms of his art including the Sistine Chapel, the Pieta, and David, ...

Internet Small Business Marketing

In nine pages this paper considers Internet marketing of a small company and the benefits it offers. Nine sources are cited in th...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

The Knowledge Curve in the context of Change Management

information to bring value to the company, to clients and to the general public (Havens and Knapp, 1999). Also of issue in determi...

A Pennsylvania Appellate Brief

FACTS: * Ginger Meeks is HIV-positive. * Ginger is not ill and shows no symptoms of AIDS. * The local school...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

Singapore and Conducting Business There

such as Buddhism, Taoism, and Hinduism -- especially among the Indian population (Statistics Singapore, 2003). Interestingly enoug...

BAOSTEEL CASE STUDY ANALYSIS

Focuses on a case study analysis concerning China-based Baosteel's entry into Germany. There are 3 sources in the bibliography of ...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Accounting Practice and the Use of Mathematics

can do on silicon. But that is not math. That is accounting. Real math is not crunching numbers but contemplating them and the mys...

Gabriel Coco Chanel

(which Chanel herself was) (Greinke and Corbett, 1999). Chanel pioneered the style of practical and trendy and wearers of her fas...

Strategy and Change Management

World War II, this approach is based on strict military tradition (Harfield, 1998; see also Whittington, 1993). In other words, th...

Thomas Frank's One Market Under God

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

Paris's Four Seasons Hotels

muse, "Will an organizations corporate culture clash or fit with a different national culture? The key consideration here is what...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Gwen Harwood and her Poetry

(lines 3-4). It is clear that whatever aspirations that the woman had as a pianist have been supplanted by her role as a mother....

The History of Accounting and its Career Benefits

would not have taken place. This essay will examine the history of accounting, even while explaining why accounting is a g...

Journal Entries on the Expedition of Lewis and Clark

two met during their push westward. If one looks at Lewis entries it is obvious that he considers the white population to have had...

Reviewing Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business By Jay Levinson

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

Marketing Analysis of Haagen Dazs

quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...

Florist Occupation

the entry level florist, if working for someone else, is likely to perform many tasks that may have little or nothing to do with a...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...