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Essays 541 - 570

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Television Families and Society

While discipline may fade, and the old image of the family matriarch and patriarch has vanished, a new sense of honesty and commun...

Hewlett-Packard's New Leader

This essay discusses HP's new CEO, Meg Whitman. The paper comments on her values and their alignment with corporate values, her pa...

Information Warfare (IW) and Cyber-Terrorist Activities

The concept of information warfare is not new, it has been around for centuries, while cyber-terrorism is new. Despite this the tw...

Addiction Ethcial Treatment

In this paper, the writer reflects on the ethical issues associated with treating substance abusers and addiction. The paper cites...

Espoused Values vs. Actual Behavior

This essay discusses what happens when there is a discrepancy between espoused organizational values and what is actually practice...

Revelation, Comparing Translations

This essay discusses the differences between the bible translations of the first chapter of Revelations in three translations of ...

ObamaCare For and Against

This essay discusses the Health Reform Act of 2010, the Patient Protection And Affordable Health Care Act. The essay identifies th...

Crisis and Change at Toyota Motors

In 2013 Toyota Motors adopted a new organizational structure to enable changes in the firm to overcome the problems of the past. T...

Leadership Styles Applied to Scenario

This leadership paper discusses Hersey and Blanchard's Situational Leadership model and Blake and Mouton's Managerial Grid as they...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

New York City - Urban Planning

This 10 page paper discusses the way in which urban planning has transformed New York City since the end of the Civil War. The wri...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

A New Product at Starbucks

to begin offering freshly=squeezed juice from local produce farms. These include both fruit and vegetable juices. The societys att...

HRM at Riordan Hangzhou Plant

together. It is expected that the workforce will be able to work in cohesive teams. However, where there are a wide range of cultu...

NEW ENGLAND PATRIOTS, MASSACHUSETTS AND NEGOTIATIONS

Examines the 1990s conflict between the New England Patriots and the Commonwealth of Massachusetts about a new stadium. There are ...

McBride Case Study - Problems and Solution

of accountants appointed, which is likely to mean at the internal accounting functions on likely to be compliant. Corporate gover...

Planning an Expansion

in order to maintain the first mover advantage, and keep ahead of many other companies who will reverse engineer the products once...

Didion, Smith and the Illusion of New York City

assume there was no problem; if she and the puppies had died, it would have made a huge impact on Smith and he would have written ...

Productivity : Measuring And Improving

Keane said there are six principles involved in productivity management, which are: 1. Define the job in detail (Project Managemen...

JCAHO's HF1 Core Measure and Hoshin Planning

* "HF-2 LVF assessment * "HF-3 ACEI for LVSD * "HF-4 Adult smoking cessation advice/counseling" (Overview, 2002). JCAHO e...

JCAHO's Core Measure Heart Failure Process Implementation

They are: 1. "activity level 2. "diet 3. "discharge medications 4. "follow-up appointment 5. "weight monitoring 6. "what to do if ...

Environmental and Energy Tax Provisions

the fact that a "tax credit reduces tax dollar-for-dollar," while a deduction "only removes a percentage of the tax that is owed" ...

Terrorist Capabilities, Intelligence Gathering and Preventative Measures

cautious. While a seemingly easy and insignificant step towards stopping terrorism, it is not unimportant. In fact, it appears tha...

Intel Financial Measures

Net profit is operating profit minus non-operational items such as income tax, interest expense and similar expenses. Net profit ...

Measuring Brand Equity

recognized that there is an interaction with the marketing and the reliance that those future profits will have on the future mark...

Nursing Management/Retention Issues

that not only were nurses retained but that everyone on staff is motivated to be actively engaged and involved in the work environ...

Disciplinary Measures for the Supervisory Manager

After all, they are in the authoritative position and must implement the rules. Hence, rules should be applied as the supervisory ...

Pros and Cons of Measuring Human Response with the Use of Visual Analogue Scales

he or she may be experiencing, i.e. pain, apprehension, or other manifestations of their illness or problem. They have also been u...