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Essays 451 - 480

Marketing Alternatives for PreFone Integrated Products

engineers propensity for facts. It is highly likely that Dr. Buchan has not adequately addressed the issues that would leave pote...

Products, Marketing, and Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

Process of Product Development and Segmentation Concepts in Marketing

segments has been seen over many years. However, it has been argued that segmentation along these lines is too general. The use of...

Product Expansion and Market Penetration for Coca-Cola

manufacture, distribution and also the marketing of non alcoholic carbonated and non-carbonated drink both finished drinks and als...

Lawn Product Case Study Marketing Analysis

is rare and something that no one would worry about anyway. In any event, in order to evaluate the concept of marketing and just ...

Marketing Product and Price

important to realise that price can be very distorted in the eyes of the consumer, with price perceived by reference to other comp...

Perceptions, Products, and Marketing

million compared to only $14.2 million in 1900 (Peiss, 1998). The increase in put down to an increase in the perception of cosme...

Perceptions and Product Marketing

1998). The increase in put down to an increase in the perception of cosmetics due to the way advertising was taking place, aided ...

Marketing a Bank Loan and Mortgage Insurance Tracking System Product

the liability. Simply put, reinsurance is characterized as insurance for an insurance company. While it is the goal of primary i...

Product Marketing and Decreased Significance of Specific Brands

In seven pages this paper examines how purchasing specific name brand products is not as important as it used to be. Six sources ...

Hair Strengthening Product Marketing

In five pages this paper examines how to market products that strengthen hair. Four sources are cited in the bibliography....

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

Planning the Marketing of a New Restaurant in Australia

in well with the current market trends. Opening a restaurant where the differentiation is gained not only with the menu itself, b...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Gross Domestic Product and Gross National Product

takes into account only the final product: for example, the revenue gained from selling raw materials to a manufacturer is not inc...

Differences Between Product Enhancements and Product Development

development and product enhancement. Well examine the advantages and disadvantages of each, then well examine some case studies ab...

Quality Products vs. Luxury Products

Bordeaux, 61 chateaux produce Grand Crus Classe wines, which command the highest prices of any wine in the world (History of Borde...

Product Life Cycle of VADs Ventricular Assist Devices Product Life Cycle

better suited to the needs of many consumers, rather than only to those at the low end of the market (Christensen, Bohmer and Kena...

Explanation of Gross Domestic Product and Gross National Product

In five pages GDP and GNP are defined and discussed in terms of the differences between them. Four sources are cited in the bibli...

Elastic and Inelastic Products' Supply and Demand Curves

In five pages this paper examines inelastic and elastic products in terms of the differences in supply and demand curves between t...

Merger of Wachovia and First Union Banks

and Tannenbaum, 2001). The question on everyones mind was what was in this buyout for Wachovia. First Union got a seemingly exce...

Advertising Creativity

Perhaps the greatest argument here is that the advertising of some products tries to take us to a pleasant time in our lives, in a...

Meeting Demands by Changing Manufacturing Plants

(Rink, Roden and Fox, 1999). Even when sales begin leveling off or decreasing, the company still has alternative strategies they ...

Weather Watch Marketing

of a major storm. Thus, the watch would have another indicator to alert the owner. It would know the temperature and so would be a...

Clorox and Glad Bags Products

or Zip-Lock, its chief brand competitor. Since 1995, these private label food storage bags have grown at a rate of 12 percent per ...

Supply, Demand, and Price Theory

In seven pages this paper discusses price theory in a consideration of supply, demand, product elasticity and elasticity, and the ...