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Essays 481 - 510

Different Types of Attention Models

In five pages Deutsch and Deutsch's theory of response selection, the attenuation theory of Treisman, and the selection filter the...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...

Marketing Strategies and Nutrition Labels

In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...

Plan for Fictitious Product Marketing

In sixteen pages an 'all in one' fictitious product that combines toothpaste and mouthwash gel is the focus of this marketing plan...

Buckler Nonalcoholic Beer by Heineken

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

NPD A Cross National Comparative Study

In five pages the processes of product development in the U.S. and Japan are discussed through the development of nine hypotheses ...

Customer Letter of Complaint and Company Response

In five pages this paper involves a student writing assignment involving a customer letter to a company regarding receipt of a def...

Case Study on Procter and Gamble Product Introduction

In five pages this paper assesses whether or not Procter and Gamble should introduce a 4th dishwashing liquid product in a conside...

Architecture in Theory and Design in the First Machine Age by Reyner Banham

In five pages this paper examines the author's criticisms of Constructivism, New Objectivity, and Purism. There are no other sour...

Derived Theory of Smoking Relapse Analyzed

then transpose and restate it, in order to explain the phenomenon (1987). Then, the identification of content from the parent theo...

Case Study on Advent Corporation Product Innovation

In five pages this paper considers Harvard Case Study 9 674 027 regarding the big screen television product innovation of cassette...

Moving ATandT Consumer Products to Mexico?

to achieve the greatest manufacturing cost efficiencies possible. AT&Ts Dilemma AT&T Consumer Products shared in...

Harvard Case 9 680 046 Duval Research Center

In five pages this paper examines Duval Plastics' center for research scientists with a recommendation to reduce management focus ...

Black and Decker's Information Systems

In twenty five pages this paper discusses how Black and Decker utilizes information systems in a consideration of ScumBuster produ...

Specific Leadership Theories

the mid- to late-1960s. Burns identified the difference between transactional and transformational leadership theories. In 1968, B...

Why EMI and Glaxo Achieved Such Different Results in the Medical Industry Despite High Levels of Innovation

their developments to be a commercial success. One area of criticism that is often seen where companies fail is the failure to inv...

Product Maximization and Monopolies

has been victim to a barrage of pressure from both its public and private constituency encouraging the disapproval of such an unde...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

First Solar Inc.

commercial solar power projects and the company is undertaking international expansion as well as domestic expansion, two producti...

Jean Watson's Theory Of Human Caring

the concept of paying it forward. Praying forward is that act of doing something kind or helpful for someone else, they, in turn, ...

Psychological Theories

2003). Since the Gestalt therapist limits this sort of interpretation, this facilitates meeting the needs of clients who have cult...

Peplau and Orem/Core Concepts

begins with "orientation," which is a period in which the nurse and the patient become acquainted. The relationship then proceeds ...

LVMH Group

To consider the company a SWOT analysis can be used. 2. SWOT Analysis of LVMH The LVMH group has a large number of strengths. Th...

Tambrands; Marketing Case Study

and it may be argued that Procter & Gamble did not understand their market and the way make be developed in the same way. Prior to...

Financial Theory and Corporate Policy

choice will be made between the alternatives (Elton et al, 2002). There may be situations where there is certainty of outcome. Thi...

Article Comparison #1: Koehn & Warren

3 pages in length. The beginning of the twentieth century was rife with improvements to everyday commodities that up until this t...

The Film 'A Thousand Acres' Four Psychological Theoretical Reviews

Cordelia character actually evolves as more of a villain than victim. Dramatic Interpretation From a dramatic perspective, it is ...

Investment Opportunity Assessment

the product and create sales. The initial projections are that sales will amount to $7,973,000 in the first year. However, with co...

Overview of Celera Genomics

Liabilities $149 $109 Note: Source for chart above (Part II) is Celera. 25 Jun 2003. III. Other Data Year of IPO: 2000i ...