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Essays 1951 - 1980
share by appealing to a larger target market. Strategies have included the failed acquisition of Rover, which was subsequently sol...
This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...
with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...
In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...
In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...
In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...
In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...
In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...
to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...
In eight pages questions pertaining to economics are examined and include the market economy and externalities, free global trade,...
In eleven pages Harvard Case 9 596 036 on United States' market entry of the British Land Rover and gaining a desirable market lev...
In three pages this paper presents a summary and review of an article that describes how marketing principles are being applied to...
In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...
In five pages this paper discusses relationship marketing in terms of definition, origins, and differences from other marketing ap...
In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...
In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...
In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...
In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...
This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...
the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...
or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...
In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...
In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...
This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...
This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...
A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...
In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...
consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...
In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...
The Latin America Group; * The Middle and Far East Group; * And the North America Group. The Minute Maid Company, which is a ...