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Essays 1051 - 1080

A Case Study in Market Research

the identification assessment of potential target markets and preliminary data, qualitative research may be undertaken with a smal...

The Performance and Strategy of McDonalds Indian Operations

2009). Other competitors in the area include Pizza Hut, Jumbo King, Dominoes Pizza, Subway and Narulas. Baskin Robins may also b...

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Social Networks in Chinese Business

China. This includes what they are and how they are used as well as the types of guanxis that exist. The paper also discusses guan...

Advantages and Disadvantages of Blue Ocean Strategy

been a unique case study, and while it demonstrates the way a market can be created in order to compete, it is also a very limited...

A Research Proposal on Social Phobia

approaches: medications and psychotherapy. Cognitive behavioral therapy has shown the greatest promise. Among other elements, this...

Competition and Concentration

if national or even regional barriers. Competition policies and controls are also managed in the same way, on a national or region...

Hutchison Whampoa Limited; Operations, Potential Expansion and Marketing Challenges

include any ship of the UKs largest port; the Port of Felixstowe, as well as Harwich International, Thamesport and a major interes...

In Defense of Gaming

the most important issue is "the way youre thinking that matters" (Johnson 40). In other words, Johnson focuses on the fact that ...

Beer in China; Assessing the Market

Analysis1 and considering entry methods. 2. China; PEST 2.1 Political Influences Commerce in China has a long history, bu...

Against Trade Liberalization

to the extent that they are dealing with ethical companies. In far too many instances - the old Nike sweatshops, Union Carbide in...

Baptist Health Home Health Marketing Plan

expanding market share now and then maintaining that share as the target market increases in size. Situation Analysis BHH...

Communication: Gramsci's Hegemony

grand and far-reaching; that every form of media can readily influence those they inform speaks to the level of ideological contro...

Kone Launch of the MonoSpace in Germany

marketing undertaken by the company as result in the greatest success within the Netherlands, it had the success of they may not w...

Market Research

The use of focus groups following on from the distribution and collection of information from question as would facilitate an in-d...

Honest Tea Company

they graduated from college, Seth emailed Barry to see if he was still interested in creating drinks ("Honest Beverages," 2009). I...

Marketing EMI Music in the Digital Age

that will remain the same, the firm needs to music to sell that is attractive to the market. This is an area where EMI have a prov...

Marketing the Blackberry Storm

sold (Kotler, 2003) When considering the product in terms of consumer goods and has been the development of a number of classific...

Experimental Social Psychology

of flawed findings that other methods might produce. It is a matter of personal opinion which data collection method a social psy...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

The Basic Elements of Labor Economics

the Y axis shows the price and the X axis the level of demand, this would result in a downward sloping line. When considering the ...

How and Why Marketing Is Important for Turk Heavy Transport

with Kotler. Tim Cohen (2007) defines marketing in very simplistic terms as "to find out what your customers want and then give ...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

The Role of Advertisers and Public Relations in persuading women to smoke

that while the aesthetic nature is specifically associated with each passing era, the fundamental approach to reaching a female au...

The Influence of Macro Economic on Stock Market Prices

potentially greater value when applied to developing markets, where there is an increased desire to attract investment and capital...

The Influences and Marketing of Nordstrom

facilitate automated ordering. Technology has also facilitated a presence on the Internet is also supportive of the marketing effo...

Apple’s iPad

similar operating system to that found in the iPhone, with the device controlled by the a multi-touch LCD screen. The device has a...

Marketing Gourmet Food for the French Market

high quality service reflecting the positioning (Hooley et al, 2007). The market potential is very large, France is the largest ...

Three Dimensional Television - Bringing the Technology to Market

the technology supporting televisions emerge, with plasma, LCD the LEDs or being developed. The problems faced by 3-D television m...

Marketing a Hospital

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...