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Essays 91 - 120

Phillip Morris Marketing Audit

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

A Case Study and Overview of the Globix Corporation

fiber-optic backbone network connecting three advanced SuperPOP Internet Data Centers in New York, Santa Clara and London" (Globix...

An Analysis of a Typical Regional Carrier

that are faster and more comfortable than the prop jets they are replacing (Brannigan, 2001). Trouble began however when C...

Research Proposal Cement Company

The Dangote Group is involved in several industries, one of which is cement. Three plants are being expanded to more across Africa...

Is There Hope for Kodak

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

The Beverage Industry

the industry is that of carbonated drinks, these include brands such as Coca-Cola, Pepsi and Dr Pepper. With more than 28% of the ...

Employee Motivation at Disney

1923, seeking to sell an animated film he created in Kansas to a California distributor. A distributor agreed, and Walt and his b...

Real-World Approaches to Compensation

solves. The Chubb Group of Insurance companies follows only industry average, or slightly higher compensation that base ave...

Wal-Mart

between 2004 and 2009 that the market will increase by 43.6% (Euromonitor, 2005). By 2009 the supermarket segment alone is expecte...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Business Case Study: Key Findings

companies as Microsoft, Convergys, Hewlett Packard and America Online whereby the organization is not actually downsizing but inst...

Brown Shoe Company Financial Analysis

and Canada which operate with the Famous Footwear or Naturalizer names. The company also sources and supplies footwear to other re...

Hilton and Asda

different demands in the consumer market. However, as well as the numerous differences, in business terms there are also a number ...

Steel Industry

falls in the stock markets, including steel companies. This movement to share prices in response to external influences reflects ...

Human Resource Management at a Telecommunications Company

high level of reliance on technical skills of relatively few employees as well as services standards, at both customer contact poi...

Analysis Large Corporation in India

school in the 1880s, 1920s and 1940s (Barnett 2010). This school emphasizes efficiency (Barnett 2010). The behavioral school emerg...

The Practice of Corporate Governance at British Petroleum (BP)

British Petroleum, which now incorporates Amaco, is highly active within the energy sector, specifically the oil industry. The wri...

Analyzing Method's Industry

Method at present, but as the case notes, in 2006 Methods "total annual sales were approximately 10% of Procter & Gambles sales in...

Financial Case Study of Devon and Lincoin

firm as they have a higher turnover and gross, operating and net profits compared to Lincoin. However when comparing the firms, it...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Delectables Corp Case

This essay is about a company in the peanut food industry. The essay responds to a number of ethical issues regarding the case. In...

Leader of Virgin Group Ltd

Sir Richard Branson is one of the 20th century’s most successful entrepreneurs. He built up a multibillion company in just a few d...

The Use of ICT in Corporations

One of the operations that we know gives a company a competitive advantage is a well-managed supply chain. Along the lines of corp...

China's Health and Beauty Market Assessed

thousands lost their loves. However, there was also wide scale support as many in the country believed in Mao and the idea that al...

The Ethics of the Phillip Morris Company

of nicotine and also that cigarettes not a drug and not addictive. Other tobacco company CEOs also testified cigarette smoking not...

Oil Company Perspectives on the Natural Gas Industry

such as plastics. Gas and oil are therefore essential for the current standards of living and also to the economic stability of mo...

The Corporate Activity of Air New Zealand

can effect the way a business operates, and that any strategy a business undertakes should take these factors into consideration w...

Case Study of a Start Up Company

Helen and then Two Tune and Nuts would each own 17%, this add up to 100% but there were also other plans, such as issues shares to...

Strategic Alliances; The Case of the ‘White Sands’ Joint Venture

use of those resources. The competences were complimentary. 2. Background Dow Chemicals is a US based company and Petroche...