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Essays 241 - 270

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Continental Cablevision and Flintelco; Case Study Assessing a Potential Joint-Venture

The marketing United States is seen many changes including increased levels of diversification as well as consolidation. The growt...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Strategic Development and SWOT Analysis

In six pages this paper discusses how SWOT analysis can be applied to strategic development in this examination of Nike and Carniv...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Nike and Financial Future Forecasting

In seven pages this paper discusses Nike and considers financial forecasting for the future of this highly successful shoe company...

Cost Benefits Analysis of Going for a Master's Degree or Ph.D.

In six pages this paper relies on the writer's personal experiences regarding how far to pursue higher education in this insightfu...

Overview and Analysis of Nike

In twenty four pages this paper presents an overview and analysis of Nike that includes company history, competition, management, ...

Overview of the Footwear Industry

In twenty pages Reebok and Nike are featured in this footwear industry overview that considers practices within the industry, corp...

Nike and PR

and its own corporate code of conduct, and more specifically, that women workers at facilities producing shoes were subject to und...

Multinational Nike Corporation

In ten pages this research paper considers the SEC reported earnings of the multinational corporation Nike. Seven sources are cit...

Strategic Analysis of Nike

In ten pages this paper discusses how Nike develops its strategy with networking among the considerations. Seven sources are cite...

Chief Executive Officer's Role

In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...

PEST Analysis of Nike

that Nike are making a success international markets such as Russian. With the current disagreement with the attitude of the US ov...

Local Cultures and Negative Product Branding Impacts

competition and doesnt take into account social or environmental costs (Globalisation, 2002). The largest problem of all t...

Comparing Nike to Manchester United

what the actual value of the company is and deduct the physical asset. This can then be considered in terms of the actual amount, ...

Golf and Nike

isnt just donning a piece of athletic wear - he or she is wearing a get-tough, in-your-face, win-at-all-costs concept. Th...

Nike Strategic Planning Theory Application

if it achieves the proper fit between the companys internal strengths and weaknesses and the external opportunities and threats (M...

Global Setting and Strategic Brand Management

commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propagated...

1 Sculpture from Each of the Archaic, Classical, and Hellenistic Periods

form" (Kerr). In addition, it was presumably used at the entrance to the burial site of a youth who belonged to a wealthy family. ...