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Essays 541 - 570

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...

An Evaluation of a Business

In a paper consisting of 10 pages an evaluation of a business prior to purchase is examined by using an instructional case study t...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

U.S. South Korean Company's HR Strategy

In his comment about management, particularly management of change Robbins likens managing change in todays organizations as somet...

Changing the Structure of Wimpey

a number of independent units which were autonomous, creating a structure of a group of companies in which could be seen as most c...

eSupply Potential of Gazman Menswear

that the management of the supply chain, such as using just in time inventory management may add value as it creates lower costs a...

Analysis of Charleston Corporation

to other companies. It is likely that many seeking to upgrade or change their own systems already are using software tools more w...

Wimpey's Corporate Structure

In seventeen pages this construction company's current organizational structure is examined. Twenty sources are listed in the bib...

GEICO Insurance Company and SAFECO Insurance Company Organizational Strategies

(Safeco, 2006). He based his new company in Seattle, which was far from the recognized insurance centers of the Northeast (Safeco,...

Analyzing a Professional Organization's Process

In ten pages the Ford Motor Company's process of management structure is analyzed and includes such issues as the process contribu...

Richard Branson, Percy Barnevik and David Simon; Leadership Roles

a key role, and fits in with the idea put forward by Zaleznik (1977) where leaders will have followers and Kotter (1990) argues th...

Mission, Vision and Values: Dominion Virginia Power

environmental responsibility; ethical behavior; and long-range sustainability. It is Dominion Virginia Powers business to s...

The Development of an Organizational Structure

more senior members of staff helping the less experienced or newly qualified accountants. The official position is that the majo...

Dow Chemical; Ratio Analysis 2005 - 2006

from the perspective of the investor, potential creditor and finally management. 2. Investor Ratios The investor will be interest...

Riordan Manufacturing Case Study

teams. The main problem of the current time appears to be that of motivation, or rather the absence of motivation. With a...

Vodafone

and then places this into the larger context with the use of a SWOT, PEST and a Porters Five Forces analysis. 2. Financial Analys...

Sainsbury; The Use of Information and Porters Five Forces Analysis

popular as it offered low prices for products of a good quality (Sainsbury, 2006). This initial success leads to more branches ope...

Verizon

The main competition is from AT&T, which are also a large compnay with a high level of business as well as residential consumers. ...

Harley Davidson; SWOT Analysis

the door (Harley Davidson, 2007). These humble beginning with the bike that had a 3-1/8 inch bore and a 3-1/2 inch stroke had perf...

Strategic Examination and Recommendations for THL

well as tourism companies needing to adapt to meet the changing needs and desires, such as the desire for new experiences, as well...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

The Potential Value of the Yahoo and Microsoft Merger

Tait, 2010). However, globally it is estimated at only 67% (Tennent, 2009). Therefore, it was deemed suitable that a merger was a...

The Use of Market Research

environment Verizon will need to know that the market wants, how it is developing and the motivations behind the way that consumer...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Marketing McBride

it was. The offices are not national and are located in regional areas, or there may only be a single office. This...

Marketing Basics

will increase the revenue overall. In order to assess the optimum price level market research should be conducted with the red con...

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

How Research is Used by a Distribution Company

generalized research which took place many years ago. In more recent years there has been research that can be seen as specificall...