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Essays 1951 - 1980

Internet Small Business Marketing

In nine pages this paper considers Internet marketing of a small company and the benefits it offers. Nine sources are cited in th...

Fiduciary Duties Within Australian Law

This paper examines the case of Brunninghausen vs. Glavanics (1999), and its impact on Australian laws pertaining to a company dir...

Control Management Systems Change

In a paper consisting of sixty five pges the need for change management assessment in current automating systems as well as the is...

Increased Trends Toward Business Ethics

they perceive as ethical. Other companies have also felt the pinch from NGOS. In fact, corporate code drafting, ethics offices, a...

Financial Information for America Online

In a paper consisting of five pages company ratios and a balance sheet are used in an examination of America Online's financial st...

Application of International Trade Theory

In ten pages this paper examines the applications of international trade theories by David Ricardo and Adam Smith and also conside...

Mortgage Marketing Campaign and its Development

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

An Example of a Case Study

This paper consisting of 8 pages offers a business case study which begins with an introduction and company history and then discu...

BP Oil Changes

In five pages British Petroleum oil is discussed in terms of the important corporate changes that took place in order to save the ...

Strategies to Cope with Managing Workplace Stress

In nine pages this paper discusses stress management in a consideration of 8 companies and 4 strategies that can be applied to the...

A Comparison of Canon, Xerox, and Hewlett Packard (HP)

on e-commerce technology (Hoover, 2000). The following table offers very selected fiscal data from the three companies as a compa...

Lunn Poly Direction Change

This British travel company is examined in five pages in terms of its choices and considers whether it should focus on business tr...

NextPart.com Outlook

In seven pages the services of this online company that matches recycled auto parts to buyers and sellers are examined and its out...

Oracle, PeopleSoft, and Tibco Software Compared

In fifteen pages these three software companies are compared and analyzed by examining such financial information as balance sheet...

Pullman, Illinois

In five pages this paper examines a planned Illinois town that was created and controlled by the Pullman Company with the impact o...

Priceline's Marketing Strategies

This paper addresses the various marketing strategies utilized by the company Priceline (Priceline.com). The author discusses Pri...

Analyzing the Marks and Spencer UK Retailer

In six pages this paper discusses the company in terms of its competitive stucture and also offers future strategy recommendations...

Financial Case Study of the Steris Corporation

In ten pages this paper presents a Steris company description, annual report review, ratio analysis, and SEC filing information. ...

Overview of Redback Networks Telecommunications Hardware Providers

In eight pages this paper discusses the problems facing this relatively new but successful company in a consideration of operating...

Analysis of Boeing

In nine pages this paper analyzes the Boeing Company and its acquisitions by using 3 generic market retention strategies, Porter's...

Microsoft and Applicability of Antitrust Laws

that could serve the governments purpose. Roosevelt was committed to big government and providing it with the role of protector o...

Cosmetics and Estee Lauder

This paper consists of fifteen pages and considers the cosmetics industry and provides an analysis of the Estee Lauder Company. T...

Case Study of Ryka

on the shoes and also may expect the regular mailing that they send out to over 4,000 fitness professionals up to six times a year...

Ford Motor Co. Marketing

sales has been problematic, Fords former management believed that truck sales could carry the company until it could hit on a desi...

Management and Johnson and Johnson

along and forge ahead in unison. Johnson & Johnson (1999)exemplify this point in their volume "Joining Together: Group Theory and ...

Case Study of Eddie Bauer

In seven pages this company is considered in a case study that considers its past, its acquisition by Spiegel, and evaluates its m...

The History of Harley-Davidson Motorcycles

This paper examines the development, history, and current achievements of the Harley-Davidson Motor Company. The author also addr...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Speech on Total Quality Management Departmental Introduction

In seven pages this paper examines how TQM can initiate change to a department as emphasized in this speech on change for company ...

Hollywood Video and Blockbuster Video

In six pages these two video companies are examined in terms of how shifting focus by building its present business might prove ad...