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Essays 2461 - 2490

Assessing and Presenting BevCo's New Product

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Marketing and Strategy

In a paper of four pages, the writer looks at strategy and marketing. Nike and Apple are examples of companies analyzed. Paper use...

P&G Analysis

This essay reports different topics related to P&G. These include a brief description of purpose, culture and how it began, how de...

Change at Monsanto

In the 1990's Monsanto changed from a general chemical company to a firm specializing in life sciences. Using a case study the ch...

Fraud Buster Skills

This essay discusses the fraud busters in the accounting world. These are the professionals who can find the hidden assets, who te...

Is There Hope for Kodak

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

HP, IBM, Kodak, McDonald's Errors

This paper reports changes made at these four large corporations. The change processes are compared to Kotter's eight stage proces...

Porsche - Reflections of the Influences on the Buyer Decision-Making Process

The paper is written in a question-and-answer style, looking at a range of issues concerning the by decision-making processes for ...

Lunn Poly Direction Change

This British travel company is examined in five pages in terms of its choices and considers whether it should focus on business tr...

Control Management Systems Change

In a paper consisting of sixty five pges the need for change management assessment in current automating systems as well as the is...

Fiduciary Duties Within Australian Law

This paper examines the case of Brunninghausen vs. Glavanics (1999), and its impact on Australian laws pertaining to a company dir...

Constitutional Considerations in Employee Drug Testing

This paper addresses the question of whether governmental employees are differentially subjected to drug testing than are employee...

Increased Trends Toward Business Ethics

they perceive as ethical. Other companies have also felt the pinch from NGOS. In fact, corporate code drafting, ethics offices, a...

Financial Information for America Online

In a paper consisting of five pages company ratios and a balance sheet are used in an examination of America Online's financial st...

UK National Power, Principle Agent Theory, and Corporate Governance

In eleven pages corporate governance is defined with two models presented and then an examination of principle agent theory is pre...

A Burger King Analysis

In five pages this fast food franchise is evaluated in terms of parent company Diageo background, franchisee details and a SWOT an...

Overview of Canada's Grand National Apparel, Inc.

In eight pages this paper considers Grand National in a discussion of ethical practices, social responsibility, and activities bot...

Peter R. Hennessy Case Study of Bumble Bee Seafoods, Inc.

In five pages a Bumble Bee company problem is considered in this case study in which various solutions are suggested and analyzed ...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Priceline's Marketing Strategies

This paper addresses the various marketing strategies utilized by the company Priceline (Priceline.com). The author discusses Pri...

Microsoft and Applicability of Antitrust Laws

that could serve the governments purpose. Roosevelt was committed to big government and providing it with the role of protector o...

Tutorial Essay on Expectancy Theory

In five pages Vroom's expectancy theory of motivation is defined and then applied to a small company case study. Four sources are...

Overview of Redback Networks Telecommunications Hardware Providers

In eight pages this paper discusses the problems facing this relatively new but successful company in a consideration of operating...

Analysis of Boeing

In nine pages this paper analyzes the Boeing Company and its acquisitions by using 3 generic market retention strategies, Porter's...

A Comparison of Canon, Xerox, and Hewlett Packard (HP)

on e-commerce technology (Hoover, 2000). The following table offers very selected fiscal data from the three companies as a compa...

NextPart.com Outlook

In seven pages the services of this online company that matches recycled auto parts to buyers and sellers are examined and its out...

Oracle, PeopleSoft, and Tibco Software Compared

In fifteen pages these three software companies are compared and analyzed by examining such financial information as balance sheet...

Analyzing the Marks and Spencer UK Retailer

In six pages this paper discusses the company in terms of its competitive stucture and also offers future strategy recommendations...

Financial Case Study of the Steris Corporation

In ten pages this paper presents a Steris company description, annual report review, ratio analysis, and SEC filing information. ...