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Essays 571 - 600

Pricing the Embers Charcoal Starter

orders. In reality neither of these are likely to be correct, but with the higher cost calculation pricing can ensure all costs ar...

Marketing Massage Oil In the United Arab Emirates

disposable incomes to allow them to purchase the product. * The UAE has a highly developed infrastructure for ecommerce, providing...

Advertising on the Internet; Creating Pull for Bricks and Mortar Stores

should have great potential for companies with larger resources to create pull in the same way. A company such as Estee Lauder may...

Amazon.com and the Italian Market

never seen itself as being constrained to the segment of the online market it was merely starting in that area. Today the company ...

Marks and Spencer; Strategy Success and Failure

rents have increased the company has not found any major increases in costs, if they had then the money to pay for the increased r...

An Internet strategy for Kudler Fine Foods

taking advantage of opportunities that are within their environment, which will complement the existing strategies. The paper exam...

An Example of How a Decision under Uncertainty May Be Assessed in the Business Environment

has been built, and more potential customers are travelling away from the store (Kotler and Keller, 2008). One of the first appro...

The Success of Amazon.com

and software. Acquisition have also brought more products into the fold, with everything for toys to pet products. The strategy t...

Strategic Influences Observed at Marks and Spencer

especially if they have power within or through in the media and may influence the perception of the firm, which in turn may influ...

Transferable Lessons for Retailers Interested in the Asian Markets

into the market, despite the poor factors which were present and the potential profits which were available. The slow expansion in...

Analysis and Strategic Recommendations for WalMart

economies of scope and scale for their relationship with suppliers, it is recommended that the organization undertake product exte...

Comparative Marketing Analysis of Sheetz and Wawa Gasoline and Retail Chains

in different ways, albeit in similar locations. In evaluating these two retail chains, one should recognize each of the firms stre...

United Kingdom's Marks and Spencer and Public Relations

UK, and felt by companies such as Marks and Spencer. In effect the market that Marks and Spencer sold to had disappeared....

A Profile of Boots

and two speakers. Fifty years later, however, ...my own household has three cars, five telephones (not including three cell phon...

Retailing of the United Kingdom and the Structure, Conduct, and Performance Model

efficiency in the same terms as Pareto (Nellis and Parker, 2000). In this idea of efficiency it is the point at which here needs t...

Marketing Audit of Marks and Spencer

It was the 1920s which saw the company takes it strategic direction of dealing directly with producers, a strategy which has remai...

eCommerce and Barnes and Noble

was an increase of sixty million individuals using the Net, and in the space of twelve months between 1996 and 1997, the number of...

Retail and Health Care Approaches to Management Information Systems (MIS)

This paper examines the ways in which retailers such as Wal-Mart and health care services providers such as Columbia HCA utilize I...

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...

Sears and Roebuck's Strategic Management

In ten pages this paper applies a SWOT analysis to Sears, Roebuck, and Company in a strategic management examination of the retail...

Retail Problems and a Marks and Spencer Case Study

In twenty pages the Marks and Spencer retailer is discussed in this examination of lost retail focus, financial position, and dire...

Small Boutique v. The Gap and George Ritzer's 'McDonaldization'

In five pages this research paper examines the differences between how a small boutique conducts business as opposed to a Gap chai...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

Comprehensive Overview of Starbucks Corporation

In twenty five pages a comprehensive overview of the Starbucks coffee retailer is presented. Eight sources are cited in the bibli...

Small Retailers and Superstores Competition

In five pages small retailers and their problems with competing with Superstores are assessed along with a competitive strategy pr...

The Evolution of Wal-Mart

This 8 page paper discusses the way in which Sam Walton led Wal-Mart from humble beginnings to the largest retailer in the world. ...

Global Marketing of Computers

In five pages a United States' computer retailer is considering expanding operations to Morocco and this paper presents a marketin...

Retail and Management Accounting

In six pages a medium sized retailer is analyzed in terms of its accounting problems in a discussion of how to implement the benef...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Wal Mart as a Multinational Corporation

In nine pages this paper presents a global overview of the retailer Wal Mart in a consideration of its involvement in the communit...