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Essays 571 - 600

Marketing Campaigns and Macro Factors' Effects

they need to be prudent. This is especially true for the service industry. In an environment such as this, marketing needs to cons...

Case Study of Pat Parker and Associates

would directly impact them. Parker must look at sub-issues. First, does the contract she had with the Jackson campaign allow her ...

Money, Advertising, and Political Campaigns

Where once a candidate took almost sole responsibility for getting his message to the American...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Land Mine Marketing and Ethics

area where the mines were laid" (14). Only the most determined and profit-oriented marketer or the one with no sense of moral scru...

A Case Study of De Beers

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...

Italian 'Risorgimento' of 1815 to 1870 and Economic, Social, Linguistic, and Political Aspirations

In five pages this report examined the Italian campaign against foreign domination and the strengthening of unity. Five sources a...

Banking Industry and Young Professionals as a Target Market

what risks would he be bringing to the bank? If he does go with risky clients, how might the risk be managed? To some extent, the ...

A Civil War History of Devil's Den Action

Online 2002, PG). Of the nine principles of war that were used in this particular battle, the one most used was that of objective...

Cigarette Company Advertising

Union has taken notice of this and mandated an upper limit of 12 mg tar by 1997, replacing the previous upper limit of 15 mg. By ...

1999 Anti FYR Campaign of NATO

by stating: "Today we are taking an historic step forward for wider stability and security in the Balkans...This decision is not ...

PR Power

take a proactive approach, taking Harry to a drug centre where addicts were, taking a very different approach than would have trad...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

Campaign Reform Bill and the Opposition of the American Civil Liberties Union

Campaign Reform Act of 2002, n.d.). The sponsors of the bill were John McCain (R-AZ), Russell Feingold (D-WS), Christopher Shays...

Media and Public Relations Campaigns

more lengthy and ongoing, and constantly emphasises the underlying rationale for the event....

Fear and Loathing on the Campaign Trail, & the Advent of Gonzo Journalism

The journalist records events as they occur, but also incorporates those details of personal opinion, sensory impressions, and so...

Visual Image Campaign of McDonald's

and MTV. The repetition reinforces the primary message, but other images can be added at a later time and still have the effect o...

Pat Parker Case Study, Ethics, Law, and Copyright

material in question would be not only illegal but unethical. If this is the case, the consideration of whether it is legal for t...

An Overview of Ronald Reagan's 1980 Climb to the Presidency

In this four page paper the writer ourlines the key elements that propelled Ronald Reagan to the U.S. presidency. Details are pro...

UPS Analysis

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

Public Policy and Business Interests

Public policy is made primarily by elected officials who propose laws. In the White House for example, the president and cabinet m...

19th Century Presidential Campaign Techniques and Tactics

about Jackson and Adams. One tactic that seemed to be used was to make it appear that the adversary was a man of poor character. ...

Degrading Business Ethics Balancing Human Welfare and Corporate Profitability

"special rewards". Berkley Wellness Letter. (1994, Jan). Saving Womens Lives (Reducing Deaths from Lung Cancer). The Univer...

News as Influenced by Journalists

include "the extent and nature of news editing, framing of news stories, news value, newsworthiness, watchdog journalism, and trus...

The Impact of Terrorism Awareness on My Life A Creative Essay

marines were sent to halt the fighting in Afghanistan in a mission entitled Operation Anaconda (Landis, 2002). In this war-torn c...

United Kingdom Marketing of IKEA

had entered was one very different form the home markets and in years before the brand had become known as a young brand, but did ...

Operation of a Foreign Office

feeling (Conflict Research Consortium, 1998). More real examples of cultural mishaps: * Denise Taylor receives an URGENT message ...

The U.S. Presidency and the Influence of Big Money

ambition. They made it through excellent schools and law school to boot. It seems that this power couple--a president and a senato...

Language Characteristics

service in that it ensures that all involved share a common understanding of the terms being used. It also provides a means of cr...