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Essays 961 - 990

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Corporate Overview of Philip Morris Tobacco Company

In fifteen pages this corporate overview of Philip Morris Tobacco Company includes corporate objectives, marketing tactics and str...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

The Norwest - Wells Fargo Merger

This 18 page paper discusses the 1998 merger of Wells Fargo and Norwest, two major financial institutions. The writer also provide...

Flanking in a Price War by Roger Calantone, Cornelia Droge, David Litvak, and C. Anthony di Benedetto

In four pages this article is considered in an overview and implications of the points that are raised with an analysis of the Que...

Health Spa Business Plan Start Up

In ten pages a sample plan for starting up a health spa business is presented through success criteria, company overview, location...

Establishing a New Clean Air Recycling Company Business Plan

In twenty pages a business plan for a proposed company that would recycle ribbons, tape and toner cartridges and then resell the r...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Overview of eCommerce

In fifteen pages this report considers ecommerce in a comprehensive overview in terms of manufacturing prospects, possible problem...

Competitive Marketing Strategies for United, American, and Delta Airlines

In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...

Marketing, Advertising, Competition, and Alliances Associated with the Airline Industry

In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Overview of Marketing for an Independent Garden Center

purchases for resale. Every retailing business must be aware of the extreme competitive nature of todays retail market in order t...

Marketing Plan for Parrot Place Sales

In twelve pages this paper examines The Parrot Place, which sells large domestic breeds of parrots in an overview of its marketing...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Camera Industry and Market

In five pages this report examines US Eastman Kodak in this overview of the camera industry, its products, competition, and market...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

General Marketing Overview

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...

Brain Response/Males & Aggression

et al, 2006). In this study, it was found that girls at every age demonstrated "more self-regulated, committed compliance and less...

Differences in Communication Between the Genders in the University Setting

politeness in womens communications, for example, that is often lacking in mens communication. Holmes (2005), in fact, describes ...

The Gendered Workplace and Workforce

has been filled. Kimmel (n.d.) states that today "or a colleague of the other sex who does the same job, for the same...

The Causes of Differences in International Financial Reporting

invest in companies to make money, if a company is seen to be wasting money then they are unlikely to wish to invest in it (Howell...

HOFSTEDE'S CULTURAL DIMENSIONS: U.S., VIETNAM AND CHINA

Some years later, Hofstede added a fifth dimension, that of Long-Term Orientation. LTO determines the degree to which a society em...

Paranoia and Schizophrenia

p. 5). Nevertheless, the fact that a diagnostic criteria is listed in the book, detailed and complex, tends to encourage the perce...

LEADERSHIP, MANAGEMENT AND THEIR DIFFERENCES

or hated him, they had to admit he was the guiding light of the nation. Problem was, Reagan was a rotten manager,...

Nursing Questions

provide effective communication, the Band Aid song "Do They Know Its Christmas" a song which led to Live Aid was effective; this w...

Canon Law : 1917 Canon 196 Vs 1983 Canon 130

Pope made it clear that the Code was to be shared with all the people of God, not held only among the clergy (Kasten, 1994). Kast...