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Essays 151 - 180

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

The Physical Realm According to Rene Descartes

examine carefully Descartes famous "cogito ergo sum" statement, which was the original Latin for "I think, therefore I exist" - or...

Food and Drink from the Perspective of Dickens

games, poultry, prawn, great joints of meat, suckling-pigs, ...barrels of oysters, red-hot chestnuts, cherry-cheeked apples, juicy...

The Use of Breathalyzers

a few different models that are used by law enforcement officials today. One device utilized infrared rays, another uses fuel cell...

Drinking, Driving, Moral and Legal Obligations

in contact with drinkers to take action against them. From a legal perspective, the Canadian Restaurant and Food Associatio...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Connection Between Depression and Alcohol Abuse in Adolescents

depression (Jersild B10). Men, suffer from such things as well, but findings seem to suggest that women fare worse. Yet, other stu...

The Sun Also Rises by Ernest Hemingway, Food and Drink

psyche which he has not yet lost. The book did not reach as high a level of commercial success as further books such as Farewell t...

American Popular Foods History

substances regarded as nutriments, its status as a foodstuff is somewhat ambiguous (2002). Water has actually been considered bo...

MADD

In five pages Mothers Against Drunk Drivers is examined with the social ramifications this organization represents also discussed....

Marketing Strategies in the Ongoing Pepsi v. Coke Soft Drink War

In nine pages an historical analysis of marketing strategies used by these two soft drink giants are compared and assessed. Seven...

Dangerous Game of Binge Drinking

The University should not be a breeding ground to perpetuate this problem, it should provide an atmosphere of learning to deal wit...

Keeping 21 as the Legal Drinking Age

In five page this paper examines the history of drinking age legislation and presents the argument supporting it remain at 21 and ...

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

Southern Slaves and Freedom Songs

followed the North Star in the Big Dipper to get oriented on which direction to travel (Curtis 34). Hidden within the lyrics of ...

Drinking Establishment History

In five pages this paper examines the development of drinking establishments within a historical context. Five sources are cited ...

Abilities of New Young Drivers

over-represented in alcohol related driving accidents. Although drinking, binge drinking, and alcohol related crashes are droppin...

Analysis of Elizabethan Life

In six pages this research paper discusses work, leisure, food, drink hairstyles, and fashions in this consideration of Elizabetha...

Soft Drink Industry Importance of PepsiCo

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models includ...

Global Soft Drink Industry and its Changes

In five pages this paper examines the international soft drink industry in a consideration of its many changes. Five sources are ...

Spain and U.S. Nutrition

In five pages this paper considers nutrition in a contrast and comparison of the food and drink consumption of Spain and the U.S. ...

Coca Cola's Non Cola Implementation Strategy

directly provide a final product to the market. Rather, its customers constitute the global network of bottlers and companies wit...

Teens and Drunk Driving

categories (Turrisi, 2004). Being under the legal drinking age has little impact upon the problem itself (Turrisi, 2004)....

Discussion of Drinking Water and Fluoride

because when used properly, it can strengthen enamel, making it more resistant to acid attacks that always occur inside the mouth2...

New Product Marketing

In five pages the new product named Juice Bomb Fruit Drink is examined in a consideration of marketing strategies. Four sources a...

Screenplays with Historical and Focuses

In five pages this paper examines screenplays with historical and social themes and include discussions of The Wedding Banquet, Sh...

Drinking Glass Recalled

they offer a special purchase item. In May and June, 2010, the company offered a set of Shrek drink glasses for $1.99 with a Happy...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...