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Essays 901 - 930

Rayovac Corporation - The Rechargeable Battery Opportunity

also carried risks. Opportunities for Rayovac There was a broad and growing need and demand for batteries throughout Canada...

Mass Media Reflection in the Work of Keith Haring

In five pages this paper discusses how the ideology and concept of Keith Haring's work can be interpreted as a mass media product....

Possible Trends in the Future of Marketing

Through the Organization." His point was that "while fuzzy ideas are easy enough to come by, they are a tough sell elsewhere in t...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Branding as a Critical Component of Advertising

An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...

Overview of the W.L. Gore Co.

In eight pages this company overview includes its organization's lattice structure and its products. Eight sources are cited in t...

Employee Discounts and Their Effects

In six pages discounting services and products for employees are examined in terms of the types of businesses who benefit from the...

A Case Study on Project Management

Way Forward i. Consider Pam Halls existing training ii. Increase communication skills iii. Increase self control iv. Improve inter...

Ford Motor Co. Marketing

sales has been problematic, Fords former management believed that truck sales could carry the company until it could hit on a desi...

Automobile Industry Analysis

In eleven pages AB Volvo is featured in this automobile industry analysis that is analyzed utilizing Michael Porter's Five Forces ...

Per Person GDP Growth

In eight pages this paper focuses on Australia in a consideration of the ecnomic indicator known as Gross Domestic Product and dis...

Characteristics of Corporate Governance

1998). Furthermore, experiments must be performed in a laboratory and under specific conditions that are detailed by the Home Off...

The Hidden in Plain Sight Persuaders

basic factor in their lives. In the case of the buzzing that is related to BzzAgent the communication is intended to sell a produ...

Toyota and Honda Compared

greatest focus currently is China, a country that will likely become the second largest consumers of automobiles by 2010 (behind t...

Film as Seen Through the Feminist Eye

Laura Mulveys book, Visual Pleasure and Narrative Cinema, states "Film reflects, reveals and even plays on the straight, socially ...

Investment Choices Assessed

2.38 year payback period and an internal rate of return in excess of 9%, this means that this meets the criteria of the company a...

Ethics and Vehicle Recalls of the Future

of the new line to pay for the work they will have to do on the recalls. AND, they are banking on the laziness of the average Amer...

Keynesian Economics, the GDP, and Fiscal Policy

is there, then supply will grow to meet demand. When there is more demand, there are more jobs, as more people are needed to staff...

Strategic Planning for the Hypothetical New XYZ Pharmaceutical Company

be amended. Research shows that an excellent strategy template to follow is that of Genentech (Stipp, 2003). Genentechs strategy ...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Marketing Mix and Marriott International

UK/Europe, 2004), this is also supported with changes such as the introduction of new bedding that aims to create a new differenti...

Harley Davidson and 'Hogs' Marketing

Its sale or function keeps the organization alive and growing. In the case of Harley-Davidson, of course, the product indeed is a...

Supply Chain Management at Carrefour

Deming (1986) suggested. An example is that several departments in one organization may share a need for a specific item. Rather...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...

2005 Big Markets Emerging

located all around the world. Garten (1998) identified ten: "Mexico, Brazil, Argentina, South Africa, Poland, Turkey, India, Indo...

Overview of GNP

In five pages the Gross National Product is examined in a consideration of various components such as total spending by consumers,...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

The Networking Industry and Cisco Systems

Organizations have learned that the proper types of information can further their business. Marketers seek to gain ever more refi...

Past, Present, and Future of the Brokerage and Banking Industry

In thirty pages this paper examines the importance of brokerage firms in a consideration of how banks are no longer the only 'fina...