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PROMOTIONAL CONTEST - SELLING A BOOK

February 13, with the winner to be announced on February 14. We restrict it to this two-week period to put a sense of urgency into...

Freakonomics (Book Review)

is willing to give that baby up may do things in her own interests and not the babys. This could make for a different outcome in t...

The Likely Effects Of E-Commerce On The Future Of Book Publishing

issues may still have the potential for a very large impact. The idea of the e-book is that a book may be bought in electronic f...

Industry Leader Vermont Teddy Bear Co.

building a huge industrial complex for which it was later sued for back rent. It also sponsored a NASCAR racing car without trickl...

International Contests' Advertising

those things - then, for him that ad is effective. The buyer may say, if the ad does not talk down to me, or the music doesnt an...

Promotional Analysis of Harry Potter Books and Films

in a British field weeks before the books release (msn, 2004). Both of the above hits are sandwiched in between the ads...

Relationship Selling

create trust between the buyer and the seller and the needs of the buyer are understood by the seller who makes efforts to overcom...

Legal Representation as Depicted in the Book by Anthony Lewis? ?

the offices of the Supreme Court. He was, however, just one more convicted criminal in a long list of criminals that was pleading...

Freakonomics The Truth About the Economics of Dealing Drugs

Our popular conception of drug dealers is a guy with gold teeth and gold chains driving a BMW or...

SC JOHNSON CASE STUDY

idea of how to buy in bulk. He or she knows the ins and outs of negotiating with a company like S.C. Johnson when it comes to proc...

Book Review of Barbara Ehrenreich's Nickel and Dimed

been hired, almost on the spot. Her "almost on the spot" hire is a job with a hotel restaurant, from 2:00 to 10:00 p.m. for $2.43 ...

FORMULATING TARGET MARKET STRATEGY

the category of a "convenience" item -- in other words, the shopper in question can conceivably buy his/her groceries AND pick up ...

Pros and Cons of Internet Grocery Retailers

be able to deliver the goods to the customer the same day in a cost effective manner. The potential feasibility for a consumer on ...

Professional Purchase Proposal for an Electrocardiograph

In eight pages a proposal is presented to sell an ECG to a hospital administrator in this paper....

Birth Defects and Vitamin A Overuse

In five pages this paper discusses how birth defects including those involving the cranial neural crest and retinal issues can be ...

'How Quackery Sells' by Doctors Jarvis and Barrett

In six pages this paper discusses the article on false alternative medical claims and their dangers as presented by the doctors wh...

A Review of I Am Rene Espronceda de la Barca

A 5 page review of the short story that was included in the book And We Sold the Rain.The three mysteries presented by the author ...

Books on Advertising and Marketing

Claude Hopkins, author of Scientific Advertising, the ideas of whom appear to have had a string impact on the way Ogilvy has devel...

The Changing Competitive Structure of the Book Industry and the Impact on Amazon

kept it meant there would be less room for the popular stock. Large book superstores have not only bee able to offer choice but ha...

Managerial Economics Questions

able to be increased more as the demand would not decrease proportionally but at a rate less than the increase. If there are even...

The Success of Amazon.com

and software. Acquisition have also brought more products into the fold, with everything for toys to pet products. The strategy t...

Prince Among Slaves by Terry Alford

This book review is on Terry Alford's text Prince Among Slaves. which relates the biography of Ibrahima, an African prince who was...

Analysis of Costco Wholesale

et al, 2008). In 1993 there was a merger with Price Club, they were similar operations in terms of size and the way that they were...

The Alchemist by Coehlo

kill him; but most of all he fears that he will not find his treasure-this might all be for nothing (Coehlo, 1995, p. 130). The A...

Call and Put Options

the amount of goods will be in standard amounts and the delivery terms will be identical throughout all the contracts (Grossman, 1...

Bennett: "The Book of Virtues"

responsibility; friendship; work; courage; perseverance; honesty; loyalty; and faith" (Muehlenberg, 1999). Bennett uses a number o...

Derivatives Questions

where there is a sale of something in order to reduce the risk. Short hedging may be seen by a company house and in a foreign curr...

InterClean; Job Analysis and Training Design

training will be delivered, performance standards and feedback. 2. Job Analysis The first stage is to consider the job that is g...

iPhone; Opportunities and Threats

72% for the same period in 2007, music is also becoming more important to 68% of phones sold in the first quarter of 2008 being mu...

Global Village; A Retail Business Outline

employees or agents. There are a number of advantages in this, There will be share capital issued that can reflect the cap...