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Essays 871 - 900

Buying or Purchasing Products or Services Decisions

In seven pages this paper considers whether a marketing project should rely upon in house goods and services or purchase them else...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

U.S., Standardized Laws, and Gun Control

do so in Florida without having to meet state permit requirements, according to the Miami Herald" (Anonymous NA). The tourist tha...

Class Size Reduction and Technology

In eight pages this paper discusses whether instruments of technology technology are more important than class size with an argume...

Nabisco, Keebler, and the Cookie Industry

In seven pages this overview of the cookie industry then focuses upon major competitors Nabisco and Keebler and also discusses pro...

Analyzing the MEM Company Purchased by Renaissance Cosmetics

In eighteen pages this perfume manufacturer, its losses, and 1996 purchase by Renaissance is analyzed in great detail. Six source...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Comparing Computers by Gateway and Dell

In five pages choices for a personal home computer purchase are discussed in a comparative analysis of two major manufacturers. T...

Building a Personal Computer v. Purchasing a Personal Computer

In fifteen pages this paper assesses the advantages of building a personal computer as opposed to purchasing a ready made computer...

Capital Purchase and Risk Assessment

In twenty pages this paper discusses capital purchase and using risk assessment, and includes how these assessments can be used. ...

How Advertisements Appeal to Autonomy Need

In this paper consisting of five pages the consumer's desire for autonomous purchases based on advertising cues is discussed in te...

Case Study on the Process of Making Decisions

In seven pages this student supplied case study discusses the decision making process a committee undergoes regarding choosing a s...

High Infant Mortality Rate of Saudi Arabia and Respiratory Equipment Purchase Proposal

In ten pages this paper proposes how purchasing respiratory equipment and developing aggressive strategies could reduce infant mor...

Computer Selection

In five pages a friend with a limited budget is seeking advice regarding a computer purchase and this paper considers appropriate ...

Exchange Rate Theories

and in the United Kingdom; if D=US$/UK? then the abiding by this law of one price, butter in the United Kingdom should be *D = b...

Home Buying and Selling

For most of those who are new to the home-buying process, there is the rather simplistic assumption that someone shops for a home,...

Theories on Exchange Rates

goods that are imported, the more goods are imported the more of that countrys currency will be demanded. Where there is a demand ...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Market Indicators Compared

base year (1985=100). Index results are based on monthly surveys of a sample of 5,000 U.S. households that Conference Board resea...

Electronic Commerce and Southwest Airlines

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Leisure Industry and Making Decisions

need to ensure that marketing allows for the variety of purchasing models and influences that may be seen as applicable to the tar...

Visions Instruments Company Accounting Case Study

Fixed costs Rent 15,000 15,450 15,914 Power 1,000 1,030 1,061 Dies 10,000 10,300 10,609 Maintenance 3,000 3,090 3,183 Supplies ...

Estee Lauder Company

$100 million (Born, 2000). The main products are fragrances with Youth Dew as the single most important. The Threat of Current Co...

Supply Management, Purchasing, and JIT

comes to supply management, suppliers in a JIT system need to deliver frequent and small shipments when required, without inventor...

Computer Software and Hardware Assessment Questions

the collective skills of a workforce; categorize customers purchases during a single visit to a retail store; or other points pert...

Big Business of Children's Marketing

ethical an unethical is much harder to distinguish. With Debra Shipley seeking to introduce new controls on marketing to children ...

International Parity Relations and Their Theoretical Implications

demand that is growing and that exceed supply the price would increase. There is little that can be disagreed with here. This the...

Economic Relations and the Economy of Argentina

Were the central bank of, say Ecuador, to fix the exchange rate of the Ecuador currency directly to the value of the US dollar, pr...

Case Study on CIF Contract and International Contract Requirements

also be seen as the natural forum. Where there is a dispute jurisdiction will become an important issue. Even where this is stat...

Stock Purchase Appraisal of Coca Cola

that is strong, worldwide, Coke, combined with all the brands it owns commands about 50% of the total soft drinks market., The mai...