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Essays 2011 - 2040

IS CUSTOMER LOYALTY IMPORTANT TO A MARKETING STRATEGY?

Examines whether customer loyalty is absolutely necessarily to a successful marketing strategy. There are 8 sources listed in the ...

Student Submitted Case Study on Wilmont Chemical Corporation's Accounting Strategy

the costs are accounted for the method will not provide what can be seen as an accurate or fair costing per item or centre, and as...

Intervention Strategies and Ethics

him from doing a good job, it is ethical to avoid the case. Sometimes the answer to such ethical dilemmas is to step down or not ...

Security and Strategy Management

management no matter which area of security we are looking at, from the perception of the physical assets fro terrorists attack to...

Learning Environment and Communication Strategies

However, this is not simply a matter if a subject that interests the student making a different; it is also in the way it is prese...

Ryanair Future Strategy Determination

One of the companies that has emerged in the UK and Ireland as an important company is that of Ryanair, the first mover low cost a...

Trinidad and Tobago Tourism Branding Strategies

a countrys national export strategy, particularly in regards to developing and transition economies (Redefining tourism). Sources ...

Health Communication Information Strategies Overview

This paper offers an overview of health communication campaigns, their effectiveness and the strategies they utilize. Five pages i...

The Evolution of Andrews Ideas on Strategy

Strategic thinking changes and evolves as time passes. This paper examines the ideas of Kenneth T Andrews, looking at the way man...

Strategy of "Hard War" and the American Civil War

This research paper explores the topic of "hard war," which was authorized by Lincoln and implemented by Sherman in his March of t...

Changes in Missional Strategies

There have been missionaries since the early days of the Christian church. This paper examines the way in which early missionaries...

Future Strategy for TOMS Shoes

Using a text provided by the student, the case of TOMS shoes is assessed and the problems identified. The writer then identifies ...

Retail Industry

Companies need to understand their internal and external environments in order to develop strategies that will lead to a competiti...

Throughput and Management Strategies, Emergency Departments

This research paper addresses the issue of patient throughput in overcrowded Emergency Departments (EDs). Management and throughpu...

Strategies and Goals of Boeing

of large commercial jets. This is going to be extremely difficult but it ties into the first objective. If Boeing gets the Dreamli...

Boeing's Strategy Measurement

and projections are important here. Sometimes, financial data looks grim, but in the long term an expenditure will result in succe...

Starbucks Strategy Formulation and Assessment

address the issue at the firm and business levels, and to continue to practice corporate social responsibility (CSR). Firm Level ...

Types of Business Strategies

of store shelves and created safer versions at great expense. Another example is that many department stores like Macys have...

Business Strategies and Information Technology

the use of customer relationship management for the purposes of creating predictions. The result of the tests indicated that the s...

Primary Prevention Strategy Against Divorce

todays marriages. Those factors are money and gender expectations. The literature has recognized the fact that gender roles in s...

Strategy of the Wal Mart Retail Chain

a high degree of careful budgeting to save money (Berry and Seiders, 1993). The company also had the advantages of being ignored b...

Discussion Questions on Strategy and Marketing

more targeted micro-marketing" (Mass marketing comes unplugged, 2005), primarily because it is no longer possible to gain a mass a...

Southwest Airlines Strategy

Southwest will need to alter policy in order to achieve the strategic position it wants and needs to occupy within its industry. ...

Interactivity and Marketing Strategies

the customer. The focus is on what the customer want in the way of activities and products. Customer focus can be either customer...

Market Entry Strategy for Romania/A Research Proposal

use to enter the Romanian retail clothing industry and which are likely to be the most cost effective. The hypothesis is that to ...

Strategies of Boeing

(Air Traffic Management, 2005) of the aircraft. Tests have been conducted using an Air Canada Boeing 767 (Air Traffic Management, ...

Mixed Method Study and Juvenile Crime Intervention Strategies

The intent of this paper is to discuss the considerations that must be made in framing a mixed method study that will approach the...

Smoking Prevention Strategies from an Economic Perspective

is 130% of ideal bodyweight5. There are also other hidden costs that are often ignored in terms of the cost and benefit of smokin...

Retirees Without Benefits and Strategies

their job? Something drove them out of the workforce with inadequate resources, so they will have to determine if they want to ret...

Brazil's Telesp and Its Potential Strategies

as an add on to Broadband Services Voice over Internet Protocol (VoIP) is becoming more popular with a range of suppliers a...