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Essays 91 - 120

Cambridge Antibody Technology and AstraZeneca

his own (Irving and Verdin, 2004). The FDA Administration tried to immediately distance itself from the regulators comments but th...

RU 486 and Hoechst Roussel Pharmaceuticals Inc.

not in conflict with models of corporate governance such as Milton Friedmans shareholder wealth maximisation model. Other interest...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

Autocorrelations and Abnormal Returns Prior to Stock Splits Considered in the Context of EMH

that will support this hypothesis. The idea is that, at any given point in time, the price of the stocks or securities, will refl...

A Skiing Industry Analysis

In five pages the issues relevant to the skiing industry are examined including causal factors of rising stock prices, weather con...

Marketing, Advertising, Competition, and Alliances Associated with the Airline Industry

In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...

The High Stakes Game of the Toy Industry

A 20 page expose on the toy industry in the U.S. This paper reviews Sidney Stern and Ted Schoenhaus' Toyland The High-Stakes Game...

Home Entertainment and Films

In eight pages this examination of the home entertainment industry focuses on films with a discussion of sales markets and video r...

Consumer Behavior and the Luxury Fashion Industry

is not possible to write a paper that is based on error. I will, therefore, make a case for ego needs and drop in the possibility ...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

A Case Study and Overview of the Globix Corporation

fiber-optic backbone network connecting three advanced SuperPOP Internet Data Centers in New York, Santa Clara and London" (Globix...

Natalie Zemon Davis's The Return of Martin Guerre

have adventures and leave responsibility behind. This puts Bertrande in a very difficult position for she is left to run her ho...

Commercial Market for MP3 Players

Digital Audio Broadcasting (DAB) (MP3-Mac, 2004). MPEG being short for Moving Picture Experts Group (MP3-Mac, 2004). In 1989 Frau...

Analysis Of General Motors Corporation

will bring even more competition to the existing leaders (Automotive Online, 2007). In the United States, two brands lead the pac...

Reaction Paper on Joshua Marston’s Film Maria Full of Grace

perfect mule to travel from Bogota to New York because no one would dare X-ray a pregnant woman. Of course, by ingesting the 62 h...

The Appeal Industry

This 10 page paper examines the influences on the apparel industry in the United States. The paper starts by looking at the genera...

Why Did Hester Go Back?

Then Hester returns to Boston. Because she is strong, and because she loves Pearl and Dimmesdale, it seems unlikely that she is d...

The Economics of Ticket Pricing for Airlines

The writer looks at the economic impact of supply and demand on ticket prices in the aviation industry. The paper answers the ques...

Market Trends, Forces, and the Aerospace Industry

a discussion of what is likely to happen to this industry in the future. Though the literature is divided, most experts agree that...

Biotechnology Company Genentech DNA

account take up revenue. For Genentech we get the following Gross profit 2002 2003 2004 Revenue (a) 2,719.3 3,300.3 4,621.2 Cost o...

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

Family Differences and Cultural Values

Such a person would not have felt any need to leave his beloved homeland, and his sons desire to do so would have been traumatic f...

Obstacles to Coming Home

the future are elements that are unexpectedly difficult. My decision to pursue the continuation of my education came after consid...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

Adverse Drug Reaction Among Elderly Patients: Impact Upon Costs And Length Of Hospital Stay

population want to be able to take care of themselves, yet they are rarely given the tools with which to accomplish this objective...

Price Discrimination Strategies

as a proactive strategy to place competition to disadvantage of force them out of the market, or to compete in a aggressive manner...

The Economics of Oil

looking at the macroeconomic impact of oil during the oil shock of the 1970s and the more resent oil crisis the highly complex inf...

Drug Therapy-Statins

bodies to produce an excessive amount of cholesterol (Statins safe, 2004). Left untreated, this condition is associated with havin...