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Essays 91 - 120

Company Profile of Rolling Meadows, Illinois' Whitman Corporation

A Whitman Corporation company overview is presented in six pages with future recommendations for this soft drink bottling company ...

Burgess Shale Fossils

In seven pages this research paper examines the Burgess Shale fossils that were discovered and how they contain evidence of the ra...

Marketing Strategies in the Ongoing Pepsi v. Coke Soft Drink War

In nine pages an historical analysis of marketing strategies used by these two soft drink giants are compared and assessed. Seven...

Australian Wine Company Evans and Tate and Rural Tourism

potential problems of entering as staying in this market may be realised. This industry may be seen as peculiar, rather than just ...

Soft Drink Marketing

much profit for the company, and all major producers of carbonated soft drinks now offer some type of fruit-based or fruit-flavore...

Paradox of American Power by Joseph Nye

States as well as increased saturation of the Soviet Union with propaganda and goods. In other words: containment. This idea of ...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Thinking Processes, Soft and Hard Systems, and Making Decisions

is done another will occur, as well as the attitude of the decision maker (Simon, 1947). The understanding of decisions making has...

Australia Soft System Modeling and Rural Tourism

also limit the type of marketing that can take place. Marketing for a single organisation may be very difficult, especially where ...

Coca Cola's Non Cola Implementation Strategy

directly provide a final product to the market. Rather, its customers constitute the global network of bottlers and companies wit...

U.S. Soft, Military, and Economic Power

the Iranian hostage crisis. We survived the Cold War and witnessed the dissolution of the Soviet Union and today we are engaged i...

Pepsi, Coke, and Innovative Product Production

in obesity among children in America. To meet this challenge, the company developed low-fat chips, in fact, PepsiCo was the first ...

Role and Value of Coaching in Business

In addition to there are also many companies that have internal coaching arguments for their employees. However, for some the us...

Overview of TSCLs

a critical component to the benefit of therapeutic soft contact lenses is how it aids in the treatment of infectious corneal ulcer...

The Emotion of Art During Times of War

light - or enlightened. The evil part of humanity - the executioners, are beyond the light - in the literal and spiritual dark. F...

Global Soft Drink Industry and its Changes

In five pages this paper examines the international soft drink industry in a consideration of its many changes. Five sources are ...

Laa Laa Teletubby's Developmental Assistance

will enjoy the mirror material on Laa-Laas stomach, which serves to catch the infants attention and then hold it with the reflecti...

Coke Leading Pepsi in Soft Drink Success

associations between a person and the brand selected, including product identification. According to Falling (2002), each brand mu...

Advertising Age Article on Minority Teens and Target Marketing

of target marketing. Companies want to go with what is popular and not what just might become popular. Minority teens are now a kn...

Mountain Dew, Dr. Pepper, and Coke Soft Drinks Compared

little nutritional value, but it is something that people consume anyway. Many people have favorite brands, or at least brand pref...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

Problem Solving and SSM

of the problem situation * analysis of the ingredients (using a rich picture method) * coming to a root definition of significan...

Software Quality and Can It Be Measured?

required manner at the required time in a way that is easy for the users to implement and understand. Other qualities that are req...

The Impacts of 'Hard Landing' on the US Economy

based on the use of economic knowledge and ideas combined with the use of accepted economic indicators. If we consider the article...

Case Decision Making

this model, it is seen as being objective. However, it is possible that input data may be subjectively influences, the processes a...

Case Analysis of PepsiCo in Mexico

would ultimately result with PepsiCo becoming the leader in the cola competition in Latin America. Initially, the strategy implem...

How to Use Soft Systems Methodology (SSM)

The role of soft systems modelling is to enable there to be a system that can consider the less tangible aspects of any situation ...

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...

Soft Drink Industry Importance of PepsiCo

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models includ...