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Why is the Marketing Function Important?

first definition by its broadness incorporates these, but with this approach we are starting to move more towards marketing models...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Role of Research in Psychology

symptoms of these disorders. In turn, research helps psychologists develop treatment interventions for mental health problems (All...

Assessing the Value of an Information Technology Risk Assessment

value would then be assessed as a result of the savings that were created less the costs of putting those savings in place. Increa...

Interest Rates and Capital Question

rates. However, companies within the domestic economy may seek to take their borrowing requirements elsewhere, where there are lo...

Exploring the Fundamental Attribution Error

by someone else, they would likely have an external explanation handy to excuse their behavior, rather than acknowledging any mora...

Airline Fuel Hedging - A Definition of Terms

(Howells and Bain, 2007). Forwards Forwards are the oldest and perhaps the simplest type of derivative. The contract consists of ...

Intelligence and Counterintelligence

agents develop a plan for obtaining that information. They begin with what they know and what they need to learn. They determine h...

Euthanasia Should be Patient Determined

The concept of euthanasia, prematurely ending anothers life or choosing to end ones own life in the name of compassion seems to...

The Concept of Narrative Therapy

deeper understanding of the current situations. However, the meaning that is brought to those stories by the family members is lik...

Measurements and Variables Relevant for Assessing the Link Between Hedging Practices and Profit

were gathered and analyzed statistically using Tobins Q ratio approach. The research did not only look at the difference between t...

New Business - Mobile Mechanic

come with a 22 month or 12,000 mile warranty, expiring with whichever occurs first. The company will also offer some complimentary...

A Plan for Improving Exercise, Nutrition and Reducing Stress

touching toes. 5 minutes on the treadmill at low speed 10 minutes of gradually increasing speed 10 minutes at a jogging pace 20 pu...

Murder or Accident?

The First Amendment specifies that Congress shall pass no law respecting an establishment of religion, or prohibiting the free...

Customer Relationship Management in the Public Sector

and the way that needs are met. However, there are some significant differences with the commercial environment. Firstly, this is ...

Issues in Semiotics

of signs and the laws governing them" (Saussure 15). However, Saussure admitted readily that this science "does not yet exist" and...

Describing Mental Illness

feels about their illness. The difficulties are then associated with a more physical symptom that the reader may be able to identi...

Criminological Theories

theory, control theory and learning theory. The oldest which focuses on biochemistry dates back to 1876 and the newest groups of l...

Criminal Justice and Empiricism

new ideas that argued humans were intellectual beings who could control things. Positivism, which is based on science and empirici...

Deep Ecology vs Religion

Our world hardly even resembles the world as it existed just a few generations ago. Ever expanding human populations...

Significance of Nursing Informatics

the Internet and also the availability of a patients electronic health record (HER) facilitate nurses providing the highest level ...

Long Term Investing Versus Day Trading

two types of investors, one of which is the long-term investor, and the other is the day trader. Long-term investors research the ...

Gardner’s Theory of Multiple Intelligences

1297 Howard Gardners Theory of Multiple Intelligences is captivating in its implications yet the accuracy of those...

Do Developing Countries benefit from Capital Generation in the Developed World?

the negative model looks at the way it is possible that FDI may distort a local economy. The positive economic development model i...

Convincing Others Using Various Communication Formats

Communication can take a number of formats. This is true in the business world, in the academic world, and even in our...

Five Stages of Customer Relationship Development

stage for months. The second stage is the early stage, is where some purchasing is taking place in the experience of the relatio...

Setting Appropriate Goals for Children with Disabilities

reduce fluid retention in the brain and the ability to control for fluid retention (often resulting in the implantation of stents ...

What is Child Labor?

their teen years. For example, the bulk of child laborers in Asia are between 10 and 14 years old (Ray 2004). These children are ...

Power and Practice in Nursing

nursing leadership and the integration of best-practice approaches to nursing care in order to address some distinct issues in the...