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Essays 391 - 420

Energy Policies of the European Union

has been declining, the level was only 50% of the budget in Framework Programme I that took place between 1984-7, which amounted t...

Global Market and Mutual Funds

In ten pages the international market is examined in a consideration of mutual funds. Fifteen sources are cited in the bibliograp...

Airbus and Boeing Competition

In seven pages industry leader Boeing and the major gains Airbus has made in the international market are discussed in terms of re...

CSG Systems International Marketing Report

In ten pages this research paper discusses CSG Systems in an international marketing report that includes business history, produc...

Country Analytical Framework Formulization

outlets. If the economic conditions of the nation under assessment are deemed to be conducive to success, then further inve...

Case Study of Planet Reebok

In six pages Planet Reebok is examined in an examination of international marketing. One source is cited in the bibliography....

Beer Distributors Compared

In eight pages foreign manufacturers are compared with their Anheuser Busch American counterpart in an examination of company repo...

Mexico, United States, and International Fashion Marketing

al 24). Expert systems, such as NEGOTEX, are interactive computer programs that can provide expertise within a specified domain, s...

Global Marketing Issues

result in costly withdrawals, as when Caterpillar Inc. recently was forced to close a factory in Scotland. Careful study of foreig...

Global Trade

to the terms of GATT as full contracting parties, and another twenty-two countries had agreed to various aspects of the treaty (Hi...

Global Marketing Negotiations and Tactics

are changing as well. As a prime example of this, one may look at US franchisers and how well they are doing in Mexico. Fifteen ...

Global Airline Industry Identification and Maintenance of Competitive Advantage

In fifteen pages this paper examines global marketing in a consideration of how the international airline industry identifies and ...

Business Climate of Cambodia

In nine pages this paper discusses the Cambodian business climate and economy and what it would take to enter the international bu...

Strategies for Global Pricing

In twenty five pages this paper examines various worldwide pricing strategies including such topics as the international marketpla...

Global Marketing of Heinz Ketchup

In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...

The Importance of Brand Names

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

Benetton International Marketing Efforts

In five pages Benetton's international marketing and its reasons for the company's continuing success are discussed along with an ...

Global Operations of Intel

In three pages this paper assesses Intel's success in international markets based upon its products and performance. Four sources...

A Globalization Study

The prospect of globalisation has been heralded by many as a potential revolution that could be used to improve social development...

Freer Global Trade and International Marketing

Nepal did not. In 2003, there are still areas of Nepal that are not open to foreign visitors. The government has thoughtfu...

Global Environment Management

in which they seek to compete. Companies and a Global Economy Some companies have had good luck taking advantage of techno...

Whirlpool Appliances International Strategy

is the globalising of internal strategies, with the strategy being integrated across the different countries (Yip, 1989). Looking ...

Marketing Principles, Brand Loyalty and Globalization

A good deal of literature has been prepared on the topics of global brands and localization -- or standardization -- of global bra...

Should Tesco Expand into Chile?

the existing core competences. Tesco in the UK has been able to compete with two competitive advantages, the ability to ga...

The Expansion of Tesco into the United States

they have adopted a more modest approach with the use of small neighbourhood stores called Fresh &Easy, focusing on California, th...

Software of Excellence International Case Study

of creating value are also drivers to the use of the software that SOEI provide, Social changes have impacted ion the way dental...

Seventh Edition of International Marketing

International Environment; Beginning International Marketing Activities; and Global Marketing Management. Each section contains s...

Beaches International Cuisine Business Plan

means little without underlying superlative quality of product. Beaches will offer the areas finest international cuisine. ...

Global Marketing of India and the Role Technology Should Play

In twenty pages this paper discusses the role technology must play in India's international marketing if it is going to be globall...

Europe's Beef Crisis

In five pages this paper examines the European BSE beef crisis from an international marketing perspective. Five sources are list...