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Essays 691 - 720

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Toyota's Mistakes

There is a lot to learn from the mistakes Toyota made when their cars suddenly accelerated. In terms of ethical leadership they di...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Conflict Theory and Crash (2004)

This essay pertains to the scene in Crash (2004), a film directed by Paul Haggis, in which two black men steal a car. The writer u...

DEFINITION OF "CONTRACT" IN CAR-BUYING

This 3-page paper delves into the basis of contract law, and whether, in a case study, two people are obligated to buy a car becau...

Ethics Case Studies

Two separate and distinct ethics cases are discussed in this paper. One discusses Rep. Turner from Indiana who lobbied against a b...

People Who Are Sloppy and Neat

glance in the co-workers car affirmed the assessment of sloppiness, as the floor boards in all passenger areas were engulfed at le...

Short Story Related to Self Driving Cars

This 9 page paper gives an example of a short story which related to the technology of self driving cars. This paper includes desc...

Audi and Mercedes Benz Service Analysis

commerce" (Anonymous, 2003, p. 4). Why? Its pretty simple - if you keep the customer happy, he or she will return to do business w...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

Auto Sales Manager Job Analysis

3. Requirements of the Employee; Skills, Attitude and Knowledge There are many ways of detaining the personal requirements of the...

Mini and Smart Cars

smart cars do have excellent attributes as they are good on gas, inexpensive and adorable. That said, there has been some concern ...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Cattle Market and Marketing

that requires the largest amount of time spent with them. However, if we look at the way the marketing is taking place, with the v...

Nail Clippers' Marketing

Delivery to wholesalers Determine marketing strategy <---- Contract advertising mediums <----...

European Sports Car Rankings

the same rate. Augmented aerodynamics and adjustable spoilers create a significantly enhanced downforce (forty percent more than ...

Market Analysis of BOH Tea Company

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Business Model for EasyCar

of the market place will be one where there are only a few major companies (Thompson, 2005). In this case there are many companies...

Influences on New Car Buying

car more attractive is the assessment of what is or is not attractive to the potential buyers and which factors will impact on the...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Hydrogen Automobile Country Selection

The H car provides these immense benefits without too much sacrifice in performance. Its design is similar to other small hatchba...

Next Steps in Hydrogen Car Country Selection

would be competing with other makers, but it would not be competing with any directly within the Netherlands. The H car wil...

Analysis of Expedia.com

of this online discount service. According to Expedias Erik Blachford, a discount pricing structure is achievable online because...

Four Questions About Business

sakes and marketing this may indicate there is at least a partial meeting of this aspect. The third issue is the goals for succe...

Basement Surveying

idea id for a car park this also mean we need to prepare drawing to asses if there will be sufficient room for cars. Most importan...

Tragedies Like That of Princess Diana

charities was remarkable. She was coming into her own, moving out of the extremely heavy shadow cast by the royal family (particu...