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Essays 121 - 150

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Strategies of Two Fast Food Companies

The writer looks at the way that two firms operating in the same industry compete. The two firms are Yum! Brands and Noodles and ...

A Plan for Ultimate Software

The writer proposes a growth strategy for Ultimate Software based on an analysis provided by the student. The strategy includes p...

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

The Strategy of Google

be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...

The Expansion of OPT

decline in employment levels and as such decrease in the demand in an economy which in turn can lead to increasing levels of defau...

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

Burglaries and Mitigation Strategies - Research Proposal

successful in reducing the number of burglaries that are taking place in the area. 3. Background A number of research articles t...

The Potential Benefit of FDI from China to Africa

Africa is one of the world's poorest regions. It has been argued that one strategy which is useful for economic development to all...

HR Case - JC's Casino

The writer looks at some of the potential causes and strategies which may be used to resolve the problems. A theoretical approach ...

Creating Value With Supply Chain Integration

In 2002 the National Institute of Standards and Technology estimated that in the US alone more than $1 billion a year could be sa...

Bilateral Trade between United Kingdom and United States

largest partnership in terms of foreign direct investment. In 2010 the US had a total investment in the UK of $309.4 billion while...

Inventory Problems as HP

The writer examines a case study supplied by the student. Hewlett Packard introduced their DeskJets to Europe. Following the intro...

Failures in Fall Prevention Practices

The writer looks at the best practice strategies to reduce fall rates in elderly community based patients. The research based bet ...

Implementing SHRM for Recruitment, Compensation and Engagement

implementation of a suitable recruitment strategy, following by reviewing the compensation strategy for the call centre staff, and...

Determining A Future Strategy for Skype

while it competes with a number of firms, in the fastest growing market; the mobile apps market, Skype has become the dominant pla...

Skype - An Input Analysis

advantage, differentiation and focus. The strategy followed by Skype is not that of focus, as the firm is clearly seeking to appea...

South African Breweries

should be measurable. Financial measures for the company should include measures such as overall turnover, cost of goods sold, gr...

Marketing the Blackberry Storm

sold (Kotler, 2003) When considering the product in terms of consumer goods and has been the development of a number of classific...

Internal Influences on the Marketing of Harpers Bazaar Magazine

however, in some instances it is also possible to bring in that expertise. Harpers Bazaar brings in some expertise with special f...

Knowledge Management

Management In the past it may be argued that knowledge management was a potential source of competitive advantage, but i...

Outsourcing at Tata Automotive

the 10th of January at the New Delhi Auto Expo (Overdorft, 2008). The design for this car was very important. There are...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Taiwan as a Destination for Kelly Logistics

highly aligned with the traditional Chinese values due to the political, events of the 1940s ion China which force many Chinese to...

Banco; A HRM Case Study

the ability to benefit from economies of scale. In order to develop a strategy to deal with the HRM issues that have arisen it is ...

Planning for Challenges at BA

in the long term (Gulf Daily News, 2009). Other areas are seeing other political changes which are also impacting demand for air t...

Developing a Communications Strategy for the American Red Cross

foundations for the way that the message should be communicated can be determined, along with channel choice, determination of any...

What is Value Migration?

lead to the development of military aircraft, but the development was too soon for a consumer product or service to be developed, ...

Four Business Strategies

major competitors, such as Seimens, Ericson, General Electric, Motorola and GEC where they work together on development of product...