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Essays 151 - 180

Strategic Recommendations for Lexus

that the sports Toyota Supra and the premium Toyota Cressida were developed. The development of the luxury segment was also attrac...

Implementing Performance Management within an Organization

definition is given in Dransfield (2000), which states that performance management "is a process which is designed to improve orga...

Questions on the Way Wal-Mart Has Expanded in the International Market

expansion easy, this was the first foray into the international market and it was realised that there would be a substantial diffe...

The Sustainability of Corporate Social Responsibility during Economic Hardship

the commercial environment * To identify relevant theoretical models that may be used to assess CSR practices. * To assess the di...

Dell International Strategy

Dell have undertaken international expansion; locating production facilities in different geographical areas. The first section of...

Diversity and Communication - Two Case Study Proposals

The writer presents to proposals for research to assess the way that an organizations and its communication strategy is impacted b...

Can the Stock Market be Outperformed?

growth for their clients, either in the short, medium or less often in the long term depending upon and the type of investment fun...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

Case of Larson

result in increases in demand greater than the proportional decrease in price and as such increase revenues, so while the revenue ...

Nokia

This 15 page paper examines Nokia in 2007 and the challenges it faces in its home markets. The paper gives a background to the dev...

The Application of Motivation Theory at Delta Airlines

employees to be motivated (Huczyniski and Buchanan, 2003). The Hawthorn studies undertaken by Mayo demonstrated that the e...

Apple; Background and SWOT Analysis

soared and Apple lost their first mover advantage. However, Apple did fight back and developed new sources of differentiation. ...

McDonald's; Problems in the UK

of America. However, the product has a life cycle and the customers tastes have become more sophisticated with the offering of a g...

Capacity Utilization Case Study

5 million 610000 and 5,940,000. 2. Knowing the best operational level 17,600 calls a day it is possible to compare the annual capa...

Starbucks Case Study

internally and externally within its environment is understood. To analyse the company, at the position it is in the case study, a...

Employee Selection, Recruitment, and Retention Strategic Value

follow them up with tools from the human relations school of management (Upenieks, 2003). The task of recruitment is complex, t...

Case Study of Alliance Brewery Group and ASIMCO

In twelve pages this student submitted case study involves the fit of Alliance's operational and competitive strategies, how Allia...

Model Dissertation Proposal for RISC Technology of IBM

In eight pages this dissertation proposal evaluates research preparations regarding the RISC technology of IBM and whether this st...

Continuing Development of Eastman Kodak

This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...

A Mexican Family Businees and NAFTA's Impact Case Study

In a report that consists of 5 pages a Mexican second-generation family business is the focus of a case study to determine NAFTA's...

Discovering and Marketing a New Product

In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...

Aviation Industry and GE

In five pages General Electric Capital Aviation Services or GECAS ie examined in terms of its basic fundamentals, competition, and...

MRI and General Electric Medical Systems

MRI in fact does have the potential to revolutionize clinical practice through the offering of such a way and important hardware,...

Marketing Gourmet Food for the French Market

high quality service reflecting the positioning (Hooley et al, 2007). The market potential is very large, France is the largest ...

Ford Motor Company Assessment and Recovery Strategies

and was unveiled on the 10th of January at the New Delhi Auto Expo (Overdorft, 2008). When looking at the power...

Organizational Security; Terrorism and the Threat of Hezbollah

parties that represents Shiite Muslims, the largest religious group in Lebanon. In the Lebanese parliament there are 128 seats, He...

Research Proposal; The Motivations behind Morrison’s Takeover of Safeway

the large supermarket chains in the UK differentiation alone is not enough, there also needs to be the ability to benefit from eco...

BMW's X5 SUV Marketing

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

Change in the Tourism Industry

ticket prices may be, or a lower cost option with less access, may be an option. Alternatively value needs to be added, either in ...

Marketing Shoes in Mexico

company has production facilities where the current footwear are made, we will assume that this is in the home nation. The factor ...