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Essays 781 - 810

Structure and Composition of the Fitness Industry

In sixteen pages this paper examines the fitness industry in an overview of composition, structure, how advertising increases dema...

1985 Television Film Version of Arthur Miller's Death of a Salesman

In five pages Schlondorff's 1985 interpretation of Miller's play is discussed in terms of acting especially Dustin Hoffman's and J...

Analyzing the Kiss Between Ally and Ling in the Television Series Ally McBeal

The kiss between female characters Ally and Ling is analyzed psychologically and socially in this paper consisting of eight pages ...

Smoking and Cigarette Facts

In five pages this paper discusses cigarettes and the effects of smoking in a consideration of prevention, effective advertising, ...

Challenges and Practices for Ethical Recruitment

this is relevant in recruitment we can look at the concept of ethics and then look at ways in which there may be unethical behavio...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

Toulmin's Analysis and Advertising

a sense, it may rightfully be called that; the purpose of advertising, after all, is to persuade the viewer of some argumentative ...

The Role of Advertisers and Public Relations in persuading women to smoke

that while the aesthetic nature is specifically associated with each passing era, the fundamental approach to reaching a female au...

Film and Television

godfather, Sirius Black. The fourth effort, the Goblet of Fire, concentrated more on the Triwizard Tournament and less on the gath...

Techniques in Advertising

involving the interplay of corporations, advertising, and public relations, was undoubtedly the oil spill in the Gulf of Mexico ca...

Marketing Definitions for the 21st Century

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

Different Influences on the Quantity of Demand

The writer looks at the economic concept of quantity of demand, and considers the way it emerges along with the various influences...

Promotion and Advertising Mix for Anheiser-Busch.

does absolutely no good if the world never sees it. While businesses can differ dramatically from one another, all are subject to ...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

The Effectiveness of McDonald's Advertisements

their family are easily apparent. The McDonalds family brand advertisement starts with an image of family life, with a mot...

History of Cigarette Advertising

I increased the number of smokers greatly (Jensen, 1993). Tobacco companies were manufacturing cigarettes with machines by then an...

The Use of Sex in Marketing

message, the way it is deconstructed and the impact on the purchase decision needs to be considered. The use of a single advertis...

Television and Film Production

growth spurt following the war and, at that time, the relationship between the film and television industries was one of antagonis...

CORPORATE IMAGE AND “GREEN” ADVERTISING: A LITERATURE REVIEW

give and take with sustainability. Its all in the way of sustainability" (Mohan 2009). Yet the chances are just as good tha...

Advertising and Technology Issues Considered for Kudler Fine Foods

The writer looks at the fictitious case of Kudler Fine Foods, assessing the way a marketing campaign to support internet sales may...

Three Dimensional Television - Bringing the Technology to Market

the technology supporting televisions emerge, with plasma, LCD the LEDs or being developed. The problems faced by 3-D television m...

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

McDonald’s and Carlton Draught Beer Television Advertisements Compared

In order to assess this two advertisements have been chosen, the 2007 advertisement for Carlton Draught Beer showing groups of peo...

Advertising, Art, and Print Media

that surely the things people look at-like soup cans-are art in their own right. Today, as a result of advertising and print media...

IS ADVERTISING UNETHICAL?

kinds of quack remedies were on the market, promising everything from whiter teeth (radium) to a calming elixir for stress (Coca-C...

A Short History of Cigarette Advertising

focusing on the positive aspects of cigarettes, tobacco companies would encourage smoking and they would often target certain grou...

A BUSINESS PLAN EXAMPLE FOR AERIAL ADVERTISEMENT

is to launch this service in three secondary markets, then obtain feedback by having the advertisers involved handing out surveys....

Price Elasticity

demand curve may be steeper as the demand will drop off more rapidly as the price increases. By understanding the elasticity forec...

Ethical Perspectives on Factory Farm Raising of Animals for Human Consumption

with the profits generated from their production of greater importance than the care and welfare of the animals (505). During the...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...