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Essays 781 - 810

Overview of Subliminal Advertising

well. Subliminal advertising has been an area of concern for quite some time. Wilson Bryan Keys introduction of the concept of su...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

Adolescent Peer Pressure and Advertising

as beautiful, wild, or successful. Taken one step further, when a product is purchased by an adolescent who is perceived ...

Violence and Watching Television

In ten pages this paper applies the catharsis and social learning theories to the premise that male violent behaviors are exacerba...

Advertising Campaigns and Nonverbal Communications

In nine pages this paper examines the nonverbal communication of facial expression in a fictitious company's advertising campaign....

The Art of Consumer Capitalism in Advertising

In a paper that consists of five pages the art form of slick consumer capitalist advertising is disccused as are the ways in which...

5 Business Economics Questions

In six pages 5 questions on monopolies' advertising, demand elasticities, price ceiling, collusive pricing, and monopolies and sca...

Crust 'N Stuff Marketing Plan

In sixteen pages this paper examines how to market high quality pizza via supermarket delis with advertising and marketing strateg...

Psychic Hotline Television Commercials and Persuasive Communication

In six pages this paper discusses the underlying persuasive communications methods employed by psychic hotline TV commercials with...

A Plan for Advertising a New Jeans Brand

a significant influence on how consumers respond to the advertisement. Such a statement has certainly become a simple matter of fa...

Athletes and Advertising

In fourteen pages this paper examines the relationship between advertising and sports in a consideration of product endorsements a...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Content and Advertising Within The Magazine Industry

editorial boards were potentially quite susceptible to the influence of advertisers (Olson, 1995). Advertising revenue did make p...

Advertising Company Mailer Creation Process

In five pages this paper discusses the process an advertising agency undergoes regarding a mailer design and completion based upon...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Consumer Culture Creation and the Impact of the Advertising Industry

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Media Bias and Television News Magazines

Media bias in such TV news magazines as CBS' 60 Minutes, Dateline NBC, and ABC's 20/20 is examined in a paper consisting of fiftee...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Creating a Brazilian Market for America Online

In a paper that contains five pages the ways in which AOL can enter the market in Brazil are examined in terms of developing a str...

A Case Study of Profitable Business Strategies

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

The Ethical Enterprise of Advertising

In this paper consisting of twelve pages ethics is portrayed as a serious concern of the advertising industry. There are ten bibl...

Harvard Business School Case Study 9 394 212 on Satellite Television Asia Region

the cost? The television market in Europe was more receptive to the idea but Asia was truly an unknown entity. Not only did STAR ...

1990s Australian Television

In a paper consisting of five pages the history, influence, and problems of the Australian Broadcasting Company are discussed. Fi...

Advertising and Sex

In five pages this paper discusses how advertising uses sex as an attention grabbing tool in an argument that emphasizes its taste...

Advertising and Deceit

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

Current Market and Advertising on the Internet

consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...

Humor and Television Commercials

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

Australia's Reality Television

"Big Brother" of 12 percent, the show will be back in the lineup for the fall, along with a raft of other reality shows -- a fact ...

Gender Representation in the Television Series Married with Children and The Cosby Show

dealt with it. But were the gender roles closer to the mark than other shows at the time? Perhaps. Clair Huxtable exampled the Af...