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Essays 1981 - 2010

Reviewing Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business By Jay Levinson

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

Atlantic Slave Trade Mortality and Profits

In five pages this research paper discusses the 17th and 18th century Atlantic slave trade and how profitability was affected by h...

Increased Profits for Internet Business

In twenty five pages the ways in which companies based on the World Wide Web are profitable are discussed in terms of globalizatio...

The Human Equation Building Profits by Putting People First by Jeffrey Pfeffer

In five pages a report on this text in business management first published in 1998 is presented with the emphasis being on downsiz...

Corporate Social Responsibility and Increased Profits

In five pages this paper argues that social responsibility can be represented through increased corporate revenues and profitabili...

An Efficacy Evaluation of a Private Not for Profit Wellness Center

In four pages the efficacy of this wellness center is evaluated through clinical pathways as a way of improving health care costs ...

Accounting Principle Basics of Profit and Loss Sheets, Cash Flows, and Balance Sheets

In fourteen pages basic accounting principles are discussed for greater student understanding in terms of how the sheets are used ...

Generating a Profit Through Internet Retailing

In five pages this paper considers a case study of Woolworth's, an important Australian food retailer, in terms of generating grea...

911 and Making a Profit from Tragedy

as a springboard for profit. It is not only criminals who try to loot, for example. Some companies lobby Congress for favors, taki...

Not for Profit Organization Marketing

(2000). Indeed, many people who contribute to such charities realize that there will be some moneys going to administration, but b...

Defense of Cipro Pills Profits by Bayer Corporation

effectively contains the progression of Anthrax. Is this German-based company morally and legally right in making money off this ...

A Fundraising Speech For a Non Profit Organizations (NPOs)

This paper is in the form of a fundraising speech geared towards a NPOs board of executives. This five page paper has one source l...

A Fundraising Speech for Non Profit Organization (NPO) Executives

This paper is in the form of a speech to be delivered to a board of executives in order to raise funds for a NPO. This five page ...

Environmental Problems Colleges Called Upon

Most intelligent, thinking people realize that what some scientists have reported is absolutely true. The climate is definitely ch...

Oil and Gas Exploration

This paper discusses a company that view themselves as explorers and they do explore for oil, gas, and liquid gas from sand. The p...

Comparison of Customer Service Standards at GE and AOL

good customer services is not this simple, there are also many strongly systems in place that have received a high level of invest...

The Six Sigma of Leadership and Motivation: A Case Study on the Management Approach of General Electric

CEOs of other companies; culture and people were common themes mentioned by each. Sixteen individuals participated in a sur...

Analysis and Strategy Development for Harley-Davidson

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

Caribou Coffee

profit. The profitability of the project envisages breakeven during the second year, and a profit to $3.5 million by the end of th...

Business Costs

the variable costs. A simple approach is to look at each unit of production, for example, this may be each delivery made, and de...

Theories of Leadership and Nursing

"organization does not need transforming" (Transformational leadership, 2007). Transactional leadership is much in keeping with ...

Rakuten

its home state, however there are a large amount of international opportunities. There are also dangers with international opportu...

Airbus Case Study

has been the dominant supplier of aircraft. It was only in 1970 when Airbus was formed that a potential long-term competitor becam...

Job Satisfaction In The Transformed Organization

is one aspect of work that virtually everyone experiences at one time or another; that such pressure can elevate to harmful levels...

Internet Usage by Two Companies - Gateway 2000 and DLJ Direct

taking itself too seriously and has collectively remembered to have fun in business as well as build profitability. All com...

Expanding into Small Towns: A Different Strategy for Wal-Mart

is not the presence or direct action of Wal-Mart, but rather its effect on the local economy combined with its pattern of predator...

Investment Appraisal Techniques

incentive for the investor to take the extra risk. The level of the extra return related t the risk is known as the risk premium. ...

H&M Hennes & Mauritz Ab - Analysis

Asia (Biesada 2006). About 100 designers are employed by H&M who work with more than 50 pattern designers (H&M 2006). The company ...

Expedia

Expedia is a well known online company selling a wide range of travel services form airline and hotel rooms so insurance and attra...

Security Partnership

a US-based manufacturer expanding to Russia and its senior management is concerned about the climate in that country. Russia has ...