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Essays 301 - 330

Kingsford Charcoal

all the Ps of the marketing mix. If the product is of poor quality or does not perform to promised levels, then all the other Ps ...

Issues Concerning Price Elasticity

and supply side economics. The way in which supply and demand meet can be seen as the determinants of price and the equilibrium th...

URBAN OUTFITTERS - PRICING, SALES AND CULTURE ANALYSIS

to customers that Alexandra Biesada (2008) dubs as "metropolitan hipsters." In other words, younger people, typically unmarried, h...

GAAP Pension Accounting

Turner (2005) states that a current proposal for reform "is that pension accounting should be based on market-value accounting (ma...

THE ECONOMICS OF ENERGY: FLUCTUATING GAS PRICES

increases in crude oil, rather than the law of supply and demand (Andrews, 2007). Economists point out that gasoline deman...

Microsoft Financial Performance

However, revenues do not necessarily lead to profits. Unless a firm is making profits it is unlikely to survive in the long term. ...

OIL AND THE INTERNATIONAL BUSINESS CONNECTION

Before we take on an explanation of oil and petroleum on a global scale, we first need to understand how the "liquid gold," as...

Elasticity of Demand

This 8 page paper looks at the influences on elasticity of demand. The concepts and practical use of price elasticity of demand, i...

CARTELS AS EFFECTIVE MARKET STRUCTURES

This 4-page paper suggests that cartels, far from being economic boogeys, are actually efficient when it comes to market pricing a...

Elasticity of Addictive Products

This 6 page paper examines the concept of price elasticity of demand for tobacco. The concept and literature is examined and then ...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

WHATIS TUTORIAL STUDY

a particular good or service. The other section well discuss is that of managing external forces, in other words, opportun...

SHOPS, DISCOUNTS AND KNOWING WHEN TO STOP

price cuts can also be duplicated by the competition (McConnell and Brue, 2006). When a rival moves to lower prices, any potential...

Assessing Harley Davidson as an Investment

for as a result of increasing costs, the cost of goods sold in 2007 was 63.1% of the revenue, compared to 61.5% in 2006. In additi...

Baumol's Management Model

are following their own goals they may support the growth of profit, but there may be variance in the way that they support profit...

ARTICLE REVIEW - CONSUMER BEHAVIOR AND PRICING

regardless of price (Thilmany et al, 2008). The authors are onto something here that is quite right - price is not...

Economic Forecast 2009

As of December 12, 2008, some current economic indicators are as illustrated in the table below: Indicator Value Inflation % 3.66 ...

Repositioning Harpers Bazaar

the product, the features it offers, the use of brand names, the sizes packaging and presentation. In repositioning the magazine i...

Business Proposal for Mobile Oil Change, LLC

It appeals to businesses that have their own fleet mechanics and those that do not. Those businesses that maintain their own flee...

PRICE DISCRIMINATION AND THE AIRLINE INDUSTRY

2007). After analyzing the costs and markets, the authors came to the conclusion that there was more of a monopoly effect in the a...

McDonalds Marketing Mix

acceptance of variance in the way that the marketing mix is managed. 2.1 Product The first element of the marketing mix is the ...

Global Influences in the Liquor Industry in the 21st Century

and vodka, the cross-category acceptance of substitution by consumers is low, as may be expected with a diversified industry (Mint...

MARATHON OIL AND QUESTIONS

Another thing Marathon can change is its storage methods - right now it really doesnt have any and must store its crude in undergr...

The Mean As A Measure Of Central Tendency

population, however there is the potential for error in a sample mean (Curwin and Slater, 2003). By looking at the way that thi...

What Is Securitization and How Can We Capital Asset Pricing Model Be Criticized?

be a special purpose vehicle (SPV) which is an entity that is often set up by the financial institutions sales, the specific aim o...

Strategic Allocations of R&D Funds and Pricing Decision for Handheld (SLP 2)

price sensitive it is also product that would benefit the sales, and the progression of the product lifestyle to the fast growth s...

Handheld Cost Profit Value

units sold 1,448,031 Variable cost per unit 140.00 The fixed costs are given as 70,000,000, so we have the costs. Here we will ass...

Tylenol and the 4Ps

has to do with distribution - how is the company going to get the product to the end user? Depending on the product, decisions wil...

Pricing and Research and Development Investment Decisions for Handheld

The writer complete simulation provided by the student, where decisions are made regarding the level of investment in research and...

Pricing Decision for Handheld

The writer uses a scenario and data provided by the student to assess the way pricing decision may be made based in the break even...