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Essays 31 - 60

Growth Strategies at GlaxoSmithKline and AstraZeneca; a Comparison

would have undertaken a careful analysis of the current position of the company, and where they want to be along with the market o...

The Ethics of Pricing and Access to Health Care: A Social Justice Issue

problem of expansive pharmaceutical pricing and the social impacts for the nations poor. The Scope of the Problem One of the m...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

Prescription Drugs and Our Over Medicated Society

orchestrated our growing dependence on prescription drugs. Big Pharma now represents a practically inescapable component ...

U.S. and Europe Pharmaceutical Advertising

In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...

Pharmaceutical Industry of Japan

In ten pages this paper discusses drug development and issues including research and birth control as they relate to the pharmaceu...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

Government Price Controls and Their Impact Upon the Pharmaceutical Industry

p. PG). Consumers are becoming nonplussed, and therefore resistant, to all the elaborate marketing schemes found in todays market...

Tutorial on the Pharmaceutical Industry

using alternative treatments. Industry Description [Tutorial: Even focusing on the workforce within this industry, a basic overv...

Overview of the Pharmaceutical Industry in the United States

too many side effects are being released to the market. Pain-reliving drugs such as Celebrex, Naproxin and Vioxx have been thought...

Cambridge Antibody Technology and AstraZeneca

his own (Irving and Verdin, 2004). The FDA Administration tried to immediately distance itself from the regulators comments but th...

An Ethical Consideration of the Drug Companies

Drug companies are often criticized for unethical behavior. The writer considers the pharmaceutical companies from an ethical per...

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

RU 486 and Hoechst Roussel Pharmaceuticals Inc.

not in conflict with models of corporate governance such as Milton Friedmans shareholder wealth maximisation model. Other interest...

Overview of the International Pharmaceutical Industry

to beat the competitors to market with the latest drugs (Active Media, 2001). Thus is why it is intensely research and development...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

Preference of Self Regulation and Voluntary Conduct Codes in Corporate Governance

seen in many different industries in the way when pressured the industry will capitulate, even if unwilling, to the government dem...

Small Business and the Costs of Government Interference

In seven pages private businesses' compliance to government regulations are examined with a discussion of economic and tax issues ...

Regulating the Finance Industry

which competitive forces are brought to bear and lessons are learnt can have a high cost and far-reaching impacts not only on the ...

Price Discrimination Strategies

as a proactive strategy to place competition to disadvantage of force them out of the market, or to compete in a aggressive manner...

The Economics of Oil

looking at the macroeconomic impact of oil during the oil shock of the 1970s and the more resent oil crisis the highly complex inf...

Problems with Regulation/Legislation of the Occupational Health and Safety Act

Health Act also established the Occupational Safety and Health Administration (OSHA), which under the auspices of the U.S. Departm...

Drug Therapy-Statins

bodies to produce an excessive amount of cholesterol (Statins safe, 2004). Left untreated, this condition is associated with havin...

Adverse Drug Reaction Among Elderly Patients: Impact Upon Costs And Length Of Hospital Stay

population want to be able to take care of themselves, yet they are rarely given the tools with which to accomplish this objective...

Accounting Standards; Will Enron Happen Again?

the GEC directors took control of the company, and therefore the accounts this ?10 million profit turned into a $4.5 million loss ...

Ethical Business

the government of the Netherlands began requiring businesses to improve the environmental footprint they left in the wake of condu...

Case Study of Ineos Cholr

of a division, on the top of the division is the percentage change in the quantity demanded, (the percentage change in the number ...

Army Battle Dress Uniform

are designed to ensure military personnel present a consistently professional appearance. However, as the regulation regarding mus...

Regulating the Internet

supplies. Ramirez, himself, did not make these purchases. Weeks later he was to learn that he had, in fact, been a victim of ident...