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Essays 1501 - 1530

Marketing for Nurse Practitioners

place to be bought by customers" (Ehmke, Fulton, & Lusk, 2012). Marketing ones abilities in the right networks is essential for an...

Motorcycle Riders are Older

action in their lives. There are now more people over the age of 65 than ever before and they are becoming engaged in activities t...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Business Plan for a New Ethnic Restaurant

themselves can be communicated and embodied within the organizational culture. However, it is also an organization where there are...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Price and Distribution Stratagems of Rolex and Timex

special offers were prices are reduced, with the aim of increasing short term demand. This may be seen on the web site Timex.com, ...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

Advantages and Disadvantages Associated with Share Price Increases

The writer looks a some of the advantages and the disadvantages that are associated with significant increases in stock market sh...

Communication by Dove

Dove's Campaign for Real Beauty has been very successful. AS great deal of the success has been the ability of the fir to communi...

Deutsche Brauerei and Portfolio Optimisation

The paper presents answers to 2 case studies. The first case study concerns the design of a suitable remuneration package for a ma...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Marketing Lessons

The writer looks at tools and strategies which may be used when a teacher delivers a person on marketing. The general approaches u...

India and China - Tapping into Foreign Markets

In a paper of three pages, the writer looks at marketing in foreign countries. Cultural norms of India and China are examined for ...

India and McDonalds - Exploring Multinational Markets

that of India, where the majority of the population is vegetarian. The examination will highlight the need to deeply understand th...

SWOT Analysis JP Business Solutions

In a paper of eight pages, the writer looks at a marketing case study. A hypothetical marketing plan and SWOT analysis are develop...

Can Financial Analysts Outperform the Stock Market?

The writer argues that it is not possible for investors to outperform the market in the long term using financial analysis as the ...

Bernard Madoff Effects People's View of Markets

This 3 page paper gives an overview of the role risk plays within financial markets. This paper includes the case of Bernard Madof...

Macroeconomic Issues

Three answers are supplied for questions asked by the student. The first answer explains how the economy is affected by the finan...

Annotated Bibliography Two Articles

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

iPhone and Android Companies

The smart phone market is the primary one in which Apple and Google compete directly. Google gives its Android away while Apple ch...

BOTTLE GREEN MARKETING/CASE STUDY ANALYSIS

Answers marketing and marketing communications questions about Bottle Green, a company offering beverages. There are 2 sources lis...

Services Marketing and its Role

a point services marketers must keep in the forefront of their approaches. In the beginning, advertisers had not yet learne...

Analyzing the Political and Marketing Position of Danish Maersk Sealand

to make the process and the fact more efficient. The manager of one British port mused in 1991 that his port might be more attrac...

China's Health and Beauty Market Assessed

thousands lost their loves. However, there was also wide scale support as many in the country believed in Mao and the idea that al...