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Defining Public Relations

A 3 page paper providing several definitions of public relations, including the dictionary; the Public Relations Society of Americ...

Marketing the Corvette

which the Corvette is far from being "politically correct," however. It gets 16 mpg in the city, 26 on the highway; at 4200 rpm i...

The Need for a New Management Information System

This 8 page paper looks at a fictitious retail company and a single process which needs improvement. The example is a retail store...

How Art and Design Influence Society

room, where a woman would go through labor and give birth. It is likely that everyone knows how a room, the color and the design o...

Educational And Instructional Technology

430 silent filmstrips for military personnel between 1941 and 1945 (University of Texas, 2008). This technology was soon adopted i...

Motivation for the Purchase of Cosmetic Surgery

are extremely important. The purchase of plastic surgery is undertaken by men and women, but the main target market remains women...

Amazon; Expansion and the Future of the Printed Book

This 3 page paper is written in two parts. The first part considers the potential of Amazon to expand into ore product lines. The ...

“Gattaca”: Analysis

and society would become even more fragmented than it already is. The question also arises: do we have the right to design our chi...

Management Theory; The Links Between Theory and Practice

used to be highly correlated, but today power often comes from the way leadership is exercised, with power being that which is giv...

Innovation, Creativity and Design and Their Business Applications

were unable to implement them; she uses the example of the x-ray scanner, which was invented by EMI but made commercially successf...

An Advertising Campaign for L'Oreal's Redkin Brand in Australia

15 percent within the first six months as sales to professional headdresses would increase by 10 percent of the same period. The b...

Expansion Strategy for The Innovative Paint Co.

outlets, that the existing target market also goes shopping in other stores for paint,. As such the firm should also consider sell...

International Expansion

consider various risks. Transaction exposure risk is described as the risk associated with the cost and revenue in terms of a chan...

Project Scope and Deliverables

the product the presentation will deal with the way the product can be presented to the buyers, helping identify tactics which wil...

Project to Assess a Market

Identify potential sample respondents from existing customer base. * Send out invitations * Create an attendee list from those wh...

The Importance of Web Site Design

site design is to deliver your business message in a well balanced and subtle fashion within the framework set out by your company...

Designing a New Political System

can stand for election, telling the electorate what they stand for any their policies. The electorate will then vote for the perso...

Article Analysis/Evidence-Based Practice

study also examined the availability of information resources available to the RN respondents (both at work and at home). Their fi...

Automotive Robotics Venture

Sales 100.00% 7,139,826 100.00% 6,610,950 Cost of goods sold 62.00% 4,426,692 64.00% 4,231,008 ---------------- ---------------...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Pharmaceutical Maketing Ploys and Viagra vs. Levitra

Advertising could be contended to be one of the most influential factors of our modern life. Advertising can, of course, take a v...

Beta Golf Club Case

and ensure that the company gain the first mover advantage. To do this the company needs to choose a business mode to follow; lice...

Customer Satisfaction/Profitability v. Production & Quality

A 12 page research paper that explores the topic of customer satisfaction and how it is related to both profitability and product/...

Public Awareness on Cholesterol

specific demographic populations. Fu (2001) conducted a study in Hong that examined the increase in the incidence of CVD that oc...

Designing and Managing Change in a Small Company to Increase Communication and Flexibility

the business growing and the rate of growth as well as the need for professional input means a single manager to co-ordinate all t...

Software Development Firm Business Structure

are personally liable for debts incurred by the partnership. The structure in that sense is comparable to the sole proprietorship...

Critical Analysis of the SafeSurf Website

website does it tell the viewer exactly what SafeSurf does, who it does it for or what the consumer appeal may be. The design c...

Article Critique/Dating Study

previously tested instrument, indicates that issues of validity and reliability were also adequately addressed. The results are ...

Designing an E-business Application for Starbucks

crowded market of hundreds, the inability of users of a single ISP would not be of great concern. The difference here is that AOL...

Conflict Management; The Systems Approach

the collection of data analysis and exploration of the alternatives, invariability this looks for a win-win solution (Friedman, 20...