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Essays 391 - 420

Rainbow Plant Food New Marketing Plan II

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

Automobile Industry Development of Products and Services

In ten pages this paper discusses Global Positioning Systems among other topics in this consideration of the new service and produ...

Employee Discounts and Their Effects

In six pages discounting services and products for employees are examined in terms of the types of businesses who benefit from the...

Market Research and Answers to 2 Questions

In five pages questions on conducting market research and marketing differences between services and products are answered. Three...

Overview of Marketing Services and Differences

In three pages marketing products and marketing services differences are examined with the 4P's among the topics of discussion. T...

Internet Utilization of Virgin Records and Liz Claiborne

But Liz Claiborne has also worked in cyberspace as well. Needless to say, Claiborne has its own website, www.lizclaiborne.com, whi...

A Comparison of the Reuters Group PLC and Bloomberg L.P.

in London by Paul Julius Reuter (Reuters, About, 2004). Reuter used the new invention, the Calais-Dover cable, to transmit stock q...

Business Process Management's HRM Tool

berating workers as for refining the assembly line. Drucker (1998) and others point to the futility of such an approach, along wi...

Submarino.com Website Analyzed

it refocus efforts to spur sales with limited resources; especially in Latin America, an area in which computer and Internet penet...

Scope Of Business Within The American Society For Quality (ASQ)

as a method of management that stresses its focal point - and bottom line - on utmost quality, there are a number of consideration...

Windex Clean and Shine Dry Microfiber Multipurpose Cloth Product Analysis

on the surface that is to be cleaned, wipe the area with a cloth, rinse and re-use cloth as needed. There are any number of dry a...

Statistical Analysis Simulation

services they buy and use. In all cases there is the need to determine the target of the research and use a sample that is a fully...

Developing and Marketing New Services and Products and Consumer Attitudes

fair Trade, or received a good review in a food and drink magazine. It is worth noting that this will also reflect political chang...

Product or Service Introduction to Ireland

ago, in fourth century B.C., Celtic tribes settled in Ireland (The Internationalist, 2003). During the next 10 centuries, Ireland ...

Old Spice and Men's Toiletries' Marketing

which retail for 99 cents, five cloths per packet with four packets in a package for US$3.79 to US$3.99 (Grossman, 2001). This pac...

Mediamark and Simmons Market Research Bureau

which has the aim of measuring and presents results on all adult Americans, including the Latino and Hispanic populations both Eng...

Small Business Management

not have any personal contact with customers (AllBusiness.com, 2006; Wolfe, 2006). In this company, the customer is always first w...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Managing Operations

be physical or intangible, such as the transformation of information, for example, accountants will transform financial data into ...

Harley-Davidson Organizational Strategy

Harley did not change that attitude but they did take necessary strategic steps to gain a competitive advantage in todays market. ...

Amazon.com Case Study

and start reading it straightaway, in the case of a CD they can listen to it immediately in a car. Ordering any product online mea...

The Promotion of Different Products and Services

and the attitude or values of the company. By looking at four different products in the way they are promoted different aspects of...

Business Plan for a Golf Course in China

economy. At the same time there has been increased interest in China for sports that have been traditionally associated with the ...

iPod And iTunes; the Potential Impact of Microsoft's Zune

Microsoft with the launch of Zune, or has Apple learned its lessons and will it be able to retain the dominant position. With th...

BMW "Newness" and the Product Life Cycle (Case Study Analysis)

The case goes on to note that BMWs latest marketing strategy is to provide the consumer with an interactive website and by using t...

Motivation for the Purchase of Cosmetic Surgery

are extremely important. The purchase of plastic surgery is undertaken by men and women, but the main target market remains women...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Kentucky Fried Chicken

his customers "fresher chicken, faster" (KFC, History, 2008). A year later, in 1940, Sanders created his now-famous original recip...

Deere & Company And Caterpillar Company

expanded across the United States and across the globe over the centuries and decades. Caterpillars last fiscal years (2007) sales...

Diversification

used to supports Ansoffs product expansion strategy, where a firm seeks to sell new goods to the same market (Kotler, 2003). This ...