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Essays 1951 - 1980

Celebrity Product Endorsement and Reaction of Consumers

In seven pages a research project on advertising utilizes a survey in order to evaluate how effective celebrity product endorsemen...

Internet Air Freight Marketing

In ten pages this research paper examines UPS and FedEx in a consideration of how an air freight carrier can succeed at maintainin...

Internet and Restaurant Marketing

In five pages this paper discusses how restaurant chains use the Internet for marketing purposes. Five sources are cited in the b...

Internet Marketing of Music

In six pages this essay examines music marketing in a consideration of the past, the present, and the future with the impact of th...

Internet and Entrepreneurial Use

In six pages the use of the Internet by entrepreneurs with varying degrees of success are discussed with a consideration of Netsca...

Small Business and the WWW

the middle of the night, design Christmas presents for two nieces and a co-workers child, make special shipping instructions, and ...

Global Internet Business Opportunities and Challenges

has as its multimedia domain , the World Wide Web. The Web is the tool that makes possible the leaping across the world in split s...

Online Salesmanship

In ten pages this paper examines how the Internet can serve as an important sales implement in a consideration of its different ap...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Merging with Microsoft

This research paper discusses a hypothetical business and what factors should be considered before making a decision to merge with...

Electronic Data Transfer Evolution Through the Internet

In ten pages this paper examines how EDI has evolved as a result of the Internet and considers the future of business computer net...

Internet and Privacy Issues

In ten pages this paper examines the Internet and the recent concerns over privacy issues. Fifteen sources are cited in the bibli...

Computers in the Future and the Internet

In seven pages this paper considers Ralph M. Stair and George Walter Reynolds' text Principles of Information Systems - A Manageri...

Democracy and the Economic Obstacles of Internet Access Availability

In nine pages this report discusses how democracy has now become dependent upon the Internet and access to in in this economic con...

Internet Congestion

or simply down, to please try again later. For many users, trying again later is an acceptable alternative, for others it is not....

Internet, Public Documents, and Government Control

In fifteen pages this paper discusses the Internet and how the government has endeavored to control public document assess in the ...

Comparison of Coconuts Music and Specs Music Corp.

In eleven pages this research paper contrasts and compares these Internet music retail companies. Seven sources are cited in the ...

Present and Future Strategies for Success at Microsoft

This paper consists of eight pages and examines how Microsoft can succeed strategically in the present as well as the future in a ...

U.S. Postal Service, FedEx, and Internet Marketing

In seven pages this paper compares the Internet websites of the U.S. Postal Service and Federal Express. Nine sources are cited i...

eBay Inc. Strategy

In eight pages this paper examines the successful Internet auction website in a consideration of eBay's tremendous growth and stra...

Internet, Small Business, and Export Information

Commerce Department says that "Small businesses are the fastest growing part of our economy and are the engine of our future job g...

L.L. Bean and Call Center Issues

L.L. Bean has been known for nearly a century for its high-quality and long-lasting outdoor wear that falls more easily into the c...

Home Shopping

In twenty five pages this overview of home shopping services such as QVC and the Home Shopping Network include history, increasing...

Consumer Behavior Changes and Marketing Implications

In thirty three pages consumer behavior since the 1920s is examined along with the implications changes had upon marketing with Wo...

Business and Electronic Commerce

In eleven pages this research examines Internet marketing in a consideration of its implications for business with globalization a...

Small Global Businesses and the Impact of the Internet

In eight pages this paper discusses how small businesses have been able to successfully compete in the global market due to Intern...

Canada's EFL Studies

In fifteen pages this paper examines Canada's approaches to the instruction of English writing to students who are foreign born wi...

Printing Press and WWW Information Sharing

In five pages the inventions of the printing press and the Internet are contrasted and compared. There are 6 sources cited in the...

Internet Global Village and Author Marshall McLuhan

In six pages this paper examines the social predictions of author Marshall McLuhan and its impact in terms of contemporary society...

Cable TV - Trends

This 6 page paper discusses trends in the cable TV industry, in particular the interest in cable modem technology for Internet acc...