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Essays 571 - 600

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

Multicultural Boeing Company

In a paper consisting of thirty six pages the effects of different workforce cultures on Boeing are considered in terms with the w...

Are Successful Salesmen Equally Successful in Sales Management?

be seen (Richter, 1995). The question then arises, which is the best sales person to promote. The top sales person may be the pr...

Nail Enamel Marketing

within the market where there are individuals that are also demanding environmentally sound products and are prepared to pay a pre...

Newman's Own Foundation and its Product Marketing

to similar needs, and also diverse appealing to different aspects of the market. They are all positioned in a similar manner (Newm...

Omega Three Fatty Acids Questions

has led to decreasing access to health care as greater numbers of individuals lose their health insurance coverage in response to ...

China Tea House Retailer Marketing

the teas background and uses, but still providing no discounts on it. It is merely one weeks featured tea in each of CTHs stores....

The Sugar Free Product Line at Hershey

customer tasting panel. Customer satisfaction is a primary goal of Hersheys, and the companys claim that tasting panels have foun...

Examination of an Employee Complaint

John knew he was more than qualified for the job and so did his boss. What was too painfully clear was the fact that John was an ...

1 Hour Photo Shop Promotion

of expense? One solution for place may mean expanding services to the Internet. Place of sale in recent years is becoming equate...

Houston Promotion and the Value of Drama and Literature

In five pages this paper examines how Houston promotes drama and literature through theater and writers groups and considers their...

Media and Film Documentaries in China

which provided free education, pensions, and social services to the people and peasants. Instead, the self-sacrificing citizen of ...

Timotei© Marketing Plan for

has lost market share without making any changes aside from the package that consumers no longer recognize as being their old and ...

Advertising and Sales Promotions

of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor" (Kotler, 2003; 590). Advertising ...

Aggressive Marketing Response

In five pages this paper discusses how a business can respond to a half price aggressive marketing promotion by a competitor. Six...

Public Health Promotion

Some of those criteria are: * Logic of reasoning * Generalizability * Practicality * Anticipated positive patient outcome ...

Entrepreneurial Small Business Marketing and Advertising Plan

coming up with that product or service, than letting the market know that this product/service is available. This is about determi...

Employment Fairness in Employment: The Merit Principle Verses Affirmative Action and Equal Employment Opportunity

been put in place to combat inequality. Other legislative intervention has been of value as well. The Equal Pay Act of 1963, the...

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Consumer Goods Company and Marketing Mixes

of cost-effective channels to target prospects outside their place of business (Weeks, 2001). Furthermore, some business-t...

Globalization and Orientalism

anything which did not fit into that perspective was either ignored or discarded as being atypical. From the Western point of view...

Community Mental Health Practice and Communication

to three days more than 20 years ago. We ruefully joke that some managed care plans only allow new mothers to be hospitalized on ...

Wine Store Opening

on its side to prevent corks drying and sediment being mixed up as well as the advantageous and a darker environment the preserve ...

Essays on Computer Management

in it (especially on the Internet). The problem is, however, that "privacy" is one of those concepts that is difficult to ...

Freer Global Trade and International Marketing

Nepal did not. In 2003, there are still areas of Nepal that are not open to foreign visitors. The government has thoughtfu...

Antismoking Approaches and Using Beattie's 4 Quadrants Health Promotion Model

The model reflects different approaches, for example, the causes of illness may need to be focused on an individual or on a collec...

South Florida, Pediatric Asthma, and Health Promotion

of increasing costs still further and marginalizing greater numbers of individuals and families who no longer can afford the highe...

Saudi Arabia and Health Care

to improving standards of public health, noting that the infant mortality rate was reduced significantly between 1980 and 1993, an...

Changing Strategies at ConAgra

more streamlined ConAgra to concentrate on its "long term strategic resolve driven by branded and value-added food products market...

Affinity Orientation Discrimination Issues

the business should listen to the majoritys complaints and seek to find a solution on which everyone can agree. If such agreement...