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Essays 661 - 690

eCommerce and Dell's Strategy

is the notion of both individual and company accountability, stellar service and support, and superior corporate citizenship (20...

Analysis of the Yahoo Internet Corporation

Internet today has become a viable part of the lives of millions of people. Every day, in some part of the world, millions of peo...

Study of IMC

of focusing on geography, products and services (ADWEEK, 2000). Kliatchko commented that Integrated Marketing Communications has ...

BMW's Mini Cooper Plant in the United Kingdom and the Value Chain of Michael Porter

components already assembled for Toyota (Voight, 2003). May of the inputs are from internal sources form the BMW group, an...

Podiatry Patient Satisfaction Proposal

2002). Another technique to use is to measure the degree of satisfaction among ones patients. This is the first step that will ...

Australian Universities and Ethnic Minorities

to place limitations on the educational opportunities of children from any non-dominant groups (Blackledge, 2001). Bullivant (1984...

Overview of the PCS Industry

of 2003 while wired telecom service declined by four percent (TNS Telecoms, 2003). In 2001, wireless customers exceeded resident...

Information Technology Consulting

regarding success/failure rates of consultants. These data do not seem to be available. It would be impossible to calculate the ra...

Southwest Airlines' Australia Expansion Proposal

five consecutive annual Triple Crown awards (Southwest, 2002). The Triple Crown is: Best On-Time Record, Best Baggage Handling, an...

UPS Analysis

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Needs Assessment for an Administrator of Patient Care Services for Women's Healthcare Services

often impacts the health and well-being of other members in a family (Miami Valley Hospital, 2004). As a result, the Womens Healt...

Turning Point for James McBride, Within the Color of Water

This 5 page paper gives an explanation of a part of the book The Color of Water: A Black Man's Tribute to His White Mother. This p...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Restaurant Services' Outsourcing

for other restaurants. In todays highly competitive atmosphere however, outsourcing has even come to the restaurant industry. ...

Private Delivery Service Carriers' and Competition for the United States Postal Service

In a paper consisting of eleven pages this paper discusses the competition the United States Postal Service receives from United P...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Workplace Retention in Social Services Jobs Child Protective Service Social Workers

20 pages and 30 sources. This paper relates the issue of workplace retention for workers in child protective services. This pape...

Medical Services' Supply and Demand

In six pages physicians and medical services are examined in terms of their classification as inelastic products and the effects o...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...