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Essays 151 - 180

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Family Nurse Practitioner

either ill or injured, and therefore requires the aid of health care professionals. One might also feel that "person" underscores ...

A Public Management Holistic Method

In seven pages public management is discussed in terms of the management of human resources, organizational theory, formation of p...

Presidential Administration of Richard M. Nixon

In five pages this paper assesses the Nixon Administration in terms of its public relations and communications preoccupation. One...

Global Product Public Relations and an Interview with Sir Richard Sykes

In twelve pages a sample interview with Glaxo Wellcome's chairman considers product public relations in a global marketplace. Ten...

Case Analysis of the Exxon Valdez Alaskan Oil Spill

in his command. Says, Rawl -- who admits that even though he was not personally responsible for the accident, much of the respons...

Popular Press and 'Selling Science'

In four pages this paper discusses public relations, technology and scientific reporting, and the ethics of 'selling science.' Th...

General Marketing Overview

In eight pages this paper discusses marketing in a general overview that includes conceptual definition and consideration of such ...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

PR and the Digital Revolution

In fifteen pages this paper examines how public relations are faring in the digital revolution in a consideration of such companie...

Society, Business, and Government

In a paper consisting of fifteen pages various topics such as three fold society's social performance, public issues strategic man...

Science, Technology, and Public Relations

In five pages this paper considers how public relations influences technology and science with a story of Kuwait provided as an ex...

Odwalla Incorporated and PR Dilemma

In four pages this paper examines the problem of e.coli bacteria found in Odwalla apple juice products from a public relations per...

PR Professional's Interview

In three pages a sample interview with a public relations professional is presented in a consideration of such topics as career co...

Advertising to the Global Community

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

Organizations and PR

In twelve pages this paper examines public relations in a discussion of the role it plays within organizations that goes beyond th...

Procter and Gamble, Public Relations, and Controlling Rumors

to communicate those messages. Politics is the struggle for power and the opportunity for vision and leadership. Public relations...

Group Process/Nursing

(2003) gives the example of an nurse assigned to a busy intensive care unit (ICU) began experiencing clear signs of traumatic stre...

Nike; Computerized Interviewing Process Case Study

personal contact during the initial stages of the application process some applicants may be deterred from following through the a...

Communication of McDonald's

the two-way asymmetrical communication model there is communication in both directions, however the company or organisation is sti...

What Is Public Relations

define public relations is because it really means different things to different people. Even the term is confusing. An analytical...

Diamond Enterprises Consultant Report - Tipping vs Service Fee

said they will look for another job if tipping is changed to a service fee. Does the company want to lose almost half of their ser...

Merrill Lynch: Recommendations for Good Public Relations

to a good cause. A CEO may want to be in the spotlight for some notable achievement. Each of these public relations tactics genera...

ROADMAP FOR A PUBLIC RELATIONS CAMPAIGN

With that in mind, lets take a look at the campaign objectives and risks. Campaign Objectives and Strategic Risks...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

Information: Determining Value And Accuracy

for known facts. However, it is important to realize that bias can - and does - exist even when an author is both qualified and r...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

The Problem of Energy Security

The writer looks at the concept and problems associated with energy security. The influences including but not limited potential d...

Public Relations Campaigns in Colombia

In a paper of nine pages, the writer looks at international public relations campaigns. Colombia's campaign to improve its interna...

An Overview of Public Relations Document Formats

more than a bit of controversy. Some individuals, especially in foreign countries, were worried that the old currency was being di...